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2019 ALA Exchange Impact Workshop | March 26-27 | Dallas

Why Should I Attend?

The 2019 Exchange Impact Workshop comes at a perfect time. The military resale channel is experiencing unprecedented challenges. This Workshop is not just another ALA meeting; this event is a full-fledged two-way, open dialogue, Q&A meeting of AAFES leadership and ALA members. DoD is carefully monitoring what is happening in the military resale arena. As members of ALA (and there are more than 400 of ALA members who identify as having business with the exchanges) and suppliers to AAFES, take this opportunity to build, strengthen and grow your relationship with our Army and Air Force partners.

The 2019 Workshop is about solidarity, credibility and partnership. There may never be a moment quite like this one in military resale; there may never be a meeting — an opportunity — as unique as this one!

Register online for the Impact Workshop .

Download the preliminary agenda.

Contact us for information on how you can support the 2019 Exchange Impact Workshop!


DFW Chapter Golf Tournament & Social
Join the DFW Chapter at Top Golf on Monday, March 25 from 4-7 p.m. for a golf tournament and social. Golf, socialize or both! Proceeds will support AREA Scholarship Fund. Download the registration form and additional details. more


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7701 Las Colinas Blvd., Ste. 800, Irving, TX 75063