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Apple reveals a news service and shows its ambivalence to ads

from AdAge

Apple's string of new subscription services pushes advertising mostly out of the picture — but for the magazine industry that is a major partner in Apple's expanded news offering, there will be ads nonetheless. Apple on Monday revealed Apple News Plus and the Apple TV Plus video streaming service, both billed as premium media offerings that are different because they do not track consumers or sell their attention for ads. more

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