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Facebook has new tools for publishers to get paying subscribers

from Digiday

Facebook is doing more to help publishers big and small pursue subscriptions, both on and off its platform. But the paywall tool at the heart of those efforts still accounts for a tiny sliver of the subscribers those publishers are getting. This week, Facebook is expected to announce that its subscription tools, which allow publishers to deploy their paywalls through Facebook's Instant Articles format, are now widely available after a more than a year in testing. more

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