Maybe it is a testament to the increasing success of the use of innovation and technology in the mailing industry, or maybe it is just the fact that no technology business is immune from becoming a target of "patent trolls." Regardless...
For a long time the focus of brands with mobile apps has been on one goal: downloads. But what happens after that initial action? Recent data shows that 22 percent of apps are only used once, and more are only opened a handful of times. There are probably a million arguments...
What do turkey basters and marketers have in common? Thanksgiving, of course. Holidays are big days for family get-togethers, fun and business. This is evident in the country's push for longer holiday seasons; though, with Black Friday...
If you have a blog or social media profile you've most likely seen or heard someone tell you to "give readers valuable content." What does that mean? There are so many opinions on what valuable content is, what it can do for you and how you can come up with it. To say...
The future might bring more relief for shoppers who'd rather sell their first born than go anywhere near busy stores or malls. At least that's the vision put forth by Amazon.com Inc., which says it is working a drone-based delivery system called Prime Air.
E-commerce growth barreled along at great speed during its formative years, a time when shoppers generally paid the shipping costs and waited for the mail to get delivery of their items. Now, retailers have set different expectations around shipping speed and costs, and...
The arrangement between the Postal Service and Amazon to deliver packages to members of Amazon Prime on Sundays continues to make news, but details about the deal remain scant. In a recent post, it was speculated as to how much...
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