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New Era

ASID Eye on Design
Sept. 11, 2009
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Be sure to check out the new Product Showcases for interior designers:
    DuroDesign Inc.
  Stonepeak Ceramics
    Bradley Corporation
  Cosentino USA

Sustainable Design Can Boost Student Performance and Improve Health
from Facilities Net
A new research report issued by GREENGUARD explains how green building principles promote healthier indoor environments and includes information demonstrating the positive impact of high performance schools on student learning, comprehension and test scores; improved student health; greater productivity; and impressive financial rewards. More    E-mail article

Stewart Furniture Design

Designers Save Additional 10% on Already Discounted Prices

Everyday Savings of 35-65% off retail on Plus 10% trade discount. Description: Beautiful handmade carpets. Call for details at 800-928-6671.More Info.

Top Architectural Interiors for 2009
from the Architectural Record
Architectural Record offers its annual compendium of top interiors from the magazine, featuring projects that manifest inherent architectural strategies to organize and embellish space. More    E-mail article

Ultra-Green Demonstration Home Rises in the Hamptons
from Custom Home Online
The market for green-built homes in the Hamptons is very limited, but that may be changing. One design team has taken on the challenge of achieving LEED Platinum certification for a rebuilding project, in partnership with the Hamptons Green Alliance, hoping the idea will catch on. More    E-mail article

Green Consumers Out to Save Money, Not the Planet
from Kitchen & Bath Business
Green consumers are more concerned about saving money than saving the planet, according to new research from advertising agency the Shelton Group. The study found that while 59 percent of green consumers identify the economy as their top concern in making purchases, a mere 8 percent considers the environment. Many consumers of green products in the study showed only a modest understanding of environmental issues. More    E-mail article

Real Estate Confidence Trends Upward: Survey
from Commercial Property Executive
Confidence in the real estate market jumped a bit in August, according to Point2 Technologies Inc.’s monthly Real Estate Confidence Index that found an overall confidence reading of 5.9 in the real estate market. The RECI draws on the opinions of 3,151 real estate professionals across the United States, including brokers and agents, asking them to rate their current local real estate market on a scale of 1 to 10 (with one being “bad” and ten being “good”). More    E-mail article

A Message from ASID

West Coast Green 2009 – Special Discount Rate for ASID Members

West Coast Green is the largest interactive conference and expo on green innovation for the built environment, attracting 14,000 international innovators and entrepreneurs. This year’s conference is being held at the Ft. Mason Center in San Francisco, Calif., from October 1 to 3, and features

• Interactive sessions, educational summits, conversation salons, and more

• Top industry speakers and a 300+ booth Expo

You are brilliant, pass it on. ASID members can register for West Coast Green with a 20% discount at

Worlds Away

Patient-Centered Design for Children
from Fast Company
Fast Company magazine spotlights the Children’s Hospital of Pittsburgh with a slide show that points up its child-friendly features, including the use of color, imagery and controls, to enhance the patient experience and promote safety. More    E-mail article

Rough Luxe
from The Wall Street Journal
As movements go, it may be too early for this one to have a name, much less a manifesto. But if every new era is at least to some extent a reaction to what came before, then the one now taking shape shows signs of being antiminimalism and antiperfection—a repudiation of the old notions of luxury and the mindless accumulation of more stuff. Rough luxe is, at first glance, a study in Contradictions, an attempt to reconcile the antique or the just plain old with the contemporary, the accumulated with the newly acquired, the decrepit with the pristine. It’s artful dissonance. For those who have come to think of luxury as smooth, shiny, polished, refined and expensive, rough luxe will undoubtedly come off as unfinished, unplanned and somewhat chaotic. But that’s judging by the standards of a Gilded Age that’s officially over, and though the economy will rebound—seems, in fact, to be rebounding as we write--it is doubtful that the culture of bling will be back anytime soon. More    E-mail article

Trade Pricing on Home Lighting at LAMPS PLUS Professionals
Join the #1 home lighting and décor trade source for ASID members. Choose from a wide selection of dazzling lighting designs including top brands like Robert Abbey.

To open a free trade account, visit us online at or call 1-800-304-8120.

High-rise Design: Highlight the Views
from the San Francisco Chronicle
"Always check the size of the freight elevator." That's the first piece of somewhat pragmatic advice offered by interior designer Joel Hendler, of Hendler Design, when discussing his approach to high-rise condos. He makes a good point. You may envisage a scene of elegant European sophistication, marrying the highest-quality furniture with some choice pieces of art, but if the beautiful sectional sofa you have ordered from Italy - and on which the entire vision is founded - can't make it up 42 floors, it's all rather academic. More    E-mail article

Rotterdam Plans Most Sustainable Building in the Netherlands
from Inhabitat
The city of Rotterdam recently released a bevy of gorgeous green designs for a new mixed-use city hall building that will become “the most sustainable in The Netherlands”. The city challenged designers to create something spectacular, something that will be super energy efficient, use sustainable materials, be useful for various people and events, generate its own energy, recycle and take out its own trash. Well, ok maybe not take out its own trash, but you get the drift. Read on for a look at the five stunning finalists. More    E-mail article

Fire Farm Lighting


Job Title Company Location
Office Manager/Procurement Mona Hajj Interiors Baltimore, MD
Regional Sales Representative Scott Custom Group Carpets U.S. - Nationwide
Junior Designer Adams Design, Inc. Washington, D.C.

Product Showcases

More ways to be LEED efficient and accumulate points

Prime quality Duro-design Cork and Bamboo flooring are environmentally friendly renewable resources as they are harvested with minimum impact on nature. They not only contribute to add beauty, design and value to your trendy projects.

They contribute to:
LEED 2.0 MR Credit 6
LEED 2.0 EQ Credit 4.01

The only Cork and Bamboo flooring available in 54 colors! More info

StonePeak's Marble

Nothing satisfies the senses like the look and feel of real marble. StonePeak’s marble features all the unique colors and minimal veining of choice natural marble, and is more scratch and stain resistant, longer-lasting, and more durable and cost-effective than real marble. Marble is available in both polished and honed surfaces. Trims for this series include bull nose, bull nose corners, and stair tread. StonePeak’s marble is perfectly suited for commercial and residential settings such as hotel lobbies, restaurants, upscale shopping malls, airports, libraries, and in residential floors and walls. More info


Bradley Corporation’s new Terreon®RE recycled solid surface material combines eco-friendly recycled materials and unmatched durability. Resistant to stains, burns, chemicals and impact, TerreonRE is comprised of 25% pre-consumer recycled content and a bio-based resin, has earned GREENGUARD Certification, and is one of the greenest product materials available. More info

ECO™ by Cosentino

ECO™ by Cosentino announces it has been awarded silver level Cradle to Cradle Certification and has been recognized by the U.S. Green Building Council for contributing towards five to nine credits in the LEED certification system. ECO™ by Cosentino is an innovative new line of eco-friendly countertop and surfacing material composed of 75% recycled material. For more information visit

Calico Corners

Hardwood Specialty Products

Moz Designs

Langhorne Carpet Co., Inc.
Woven wool carpet manufacturer 90% biodegradable and renewable Made in USA.
More info

High performance interiors
Trespa® offers designers freedom of expression with a wide choice of colors textures and surfaces
More info

Unique Custom Presentation Folders, Binders, Accessories
Impact Enterprises will manufacture your design, or our design, using a wide selection of materials.
More info

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