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You're invited: The 2011 PGA Merchandise Show
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All CMAA members are invited to attend the upcoming 2011 PGA Merchandise Show, Jan. 27-29, with Demo Day on Jan. 26, in Orlando, Fla., where industry professionals come to discover the latest golf equipment, apparel and golf related products and services. To date, all of the leading equipment and top apparel and accessories brands have signed up to exhibit. All CMAA members are also invited to attend our Special Networking Events including the Outdoor Demo Day, Indoor Demo Day at the Equipment Testing Center, Conference Program with 60+ seminars, Elations "Rocks the Joint" Concert and much more. Registration is free prior to the show. More


CMAA members are talking about Conference
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There's a reason CMAA members consistently attend Conference. In fact, there are several. Whether it's for the educational opportunities, the networking events or the Club Business Expo, club managers find substantial value each year. Find out why members keep coming back here. Register now.

From Our Place to Yours. Place Matters.

Rodney Strong is a leading producer of world-class wines from Sonoma County, California. We are a family-owned winery, dedicated to crafting wines that reflect our passion and creativity. Rodney Strong wines are proudly served in many outstanding clubs across the country;For more information about Rodney Strong wines for your club please click here.


The CMAA Education Department needs your help
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There will be approximately 70 education sessions at Conference in Orlando, all designed to benefit club managers. However, we can't handle the imposing task of facilitating each session without you. We need your help! The Education Department is currently looking for volunteers to hand out and collect evaluation/attendance cards at each of the 70-plus education sessions. Please contact David McCabe at if you are interested in volunteering.

Club Facilities and Amenities Series - Special pricing for PCS subscribers
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For a limited time only, all Premier Club Services subscribers can purchase Club Facilities and Amenities Series (complete set) for a special discounted price of $175. This series is the latest club industry resource on facility and course renovations and includes detailed information on planning and financing, the renovation process, renovation of club spaces and amenities and course construction and renovation. Buy yours today.


Recently, CMAA Headquarters and Boca West Country Club upgraded their offices to Broadsmart IP reducing their telecom expense by more than 30% while adding disaster recovery, and cutting edge phone system features. Global Systems Telecom is providing the Broadsmart Solution exclusively to CMAA members nationwide. Click here to discover how you can be the next club to take advantage of this CMAA supported opportunity!
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No matter which industry you're in, Mission Linen Supply can help you select the right image for your employees. From work clothes to sports attire or casual business wear, we can customize a program to fit your company and your budget. Just ask your Mission Linen Supply representative to help you choose, or browse our online catalog here.

Our team of professionals understand the unique challenges facing you as you look to find the right associates to join your team and to deliver the exceptional service promised by your brand, and demanded by your guest. We look forward to designing an international staffing solution that will support the needs of your hotel, resort, country club or restaurant. MORE
The Grill You Can Fold & Take Anywhere!
Whether it's lunch on the patio for the golf tournament or a poolside barbecue for the tennis crowd, when the feast moves outdoors, you’ll be ready with the Slimfold portable grill. With the performance, durability and presentation club managers demand, Slimfold sets new standards for professional outdoor cooking. Click here to see the Slimfold in action.


Venerable US city club gets first woman president
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Twenty five years ago she could not have joined the all-male club but now local businesswoman Joan Carter is the first female president of Philadelphia's venerable Union League. The move represents a turning point for the conservative club founded 148 years ago to promote the union cause in the Civil War, but also marks the continuation of a national trend of more women heading institutions previously dominated by men. More

Developing a sense of belonging
Club & Resort Business    Share    Share on FacebookTwitterShare on LinkedinE-mail article
With the recent recession putting unprecedented strain on even the most entrenched member relations, and intensifying the need to justify every club's value and expand its appeal, club managers have been challenged like never before to keep existing members from jumping ship, while at the same time finding, and bringing, new ones aboard. This has led to a flurry of new strategies and tactics for member development and member relations that many managers had never been schooled in, trained for or had much experience with. More

Experienced? Numbers do not lie!


Breaking the mold: 12-hole courses provide an alternative for time- and cash-strapped golfers
Golf Business    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The question "Why 18 holes?" has kept golf historians engaged for decades. It even has a well-known witty answer, based on how many swigs are in a whiskey bottle. But with leisure time and disposable income scarce, the why-18 question is no longer so benign. Golfers and course managers are starting to ask it differently, wondering: Can't we get our rounds of golf over with much more quickly? More

Golf club adds windmill, turns windy location into energy saver
Foster's Daily Democrat    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Typically, the windswept fairways at Sagamore Hampton Golf Club are more a source of competitive frustration than admiration. Nestled high above the surrounding terrain and within earshot of I-95, a round at the 18-hole course can, on a particularly gusty day, feel like New Hampshire's version of the British Open. Now, thanks to a green ambition over two years in the making, the near 50-year-old Sagamore is making the most of nature's hand. More

Membership Down?
CCI Remodeling Specialist Can Help

The Summit has added over 200 new members since completion of their remodeling. Find out how CCI can help increase your membership. MORE


5 ways to achieve follow through
Inc.    Share    Share on FacebookTwitterShare on LinkedinE-mail article
It's that time of year. Many of us begin to review the hopes and goals that we set for 2010. How many of your life and business goals did you achieve during this past year? Did you make your list, check it twice - and then forget about it? Did your efforts dwindle as the weeks and months passed? Or, did you see success as you achieved the things you set out to achieve in 2010? More

Luxury spending is making a comeback
Los Angeles Times    Share    Share on FacebookTwitterShare on LinkedinE-mail article
After snapping shut their designer wallets during the recession, luxury shoppers are making a big comeback. U.S. retail sales overall are expected to rise about 3.5 percent this year, but the trend is even stronger at the high end, with a projected 7 percent jump over 2009. That's an encouraging sign for the overall economy because affluent shoppers wield outsized spending power. The richest 20 percent of households account for nearly 40 percent of total consumer spending in the U.S. More

Signature Clubhouse Designs and Decoration

C2 Limited Design Associates' award winning design partnership ensures that your Club’s unique brand and aesthetic are held constant at it's highest possible level, as you move your Club forward in today’s ever-changing marketplace. Maintaining your competitive edge is always our goal!  MORE



Check out the latest Association events including upcoming events hosted at CMAA-member managed facilities on CMAA's Association Calendar!


Do you have a question regarding one of the stories featured here or a suggestion for a future article? Would you like more information about a specific topic? Do you have an event at your club you'd like mentioned in an upcoming edition? We always welcome your feedback and suggestions. Click here to submit your inquires to John Scott, Associate Editor and Communications Manager at CMAA.

Membership Surveys & Strategic Plans
The Ferreira Company is considered to be the "Best Membership Survey Company." We have helped over 250 private clubs "Succeed" over the past two decades. MORE


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The Elegance of Hammered Copper

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CMAA Club Connection
Colby Horton, Vice President of Publishing, 469.420.2601   Download media kit
Steven Brittain, Sr. Content Editor, 469.420.2625   Contribute news
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