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As 2010 comes to a close, CMAA would like to wish its members, partners, and other industry professionals a safe and happy holiday season. As we reflect on the past year for the industry, we would like to provide the readers of the CMAA Club Connection, a look at the most accessed articles from the year. Our regular publication will resume next Wednesday, Jan. 5, 2011.

Gauging the impact of national trends on private clubs
Club Management    Share   Share on FacebookTwitterShare on LinkedinE-mail article
Nov. 24, 2010 issue: As part of the strategic planning process, Mike Leemhuis, CCM, CCE, CEO/GM of Congressional Country Club, with the help of consultants Fred Laughlin and Dale Lefever, sought to confirm which national trends were having the greatest impact on private clubs. To ensure the credibility of their data, they asked a large group of general managers to first identify the key trends and then rate each trend by its degree of impact on their individual clubs. More

Admitting jeans to the club
The Wall Street Journal    Share    Share on FacebookTwitterShare on LinkedinE-mail article
June 2, 2010 issue: When Chip Ehrhardt reached his mid-30s, he decided to join Spanish Hills Country Club here in the rolling hills north of Los Angeles. But one thing always irked him: the "No Denim" signs prominently posted on the heavy wooden doors. Last year, he joined the board — at 43 its youngest member by a generation — and began pushing for jeans to gain admittance. Bans on denim are becoming a flash point for inter-generational disagreement in country clubs. "Tie Required" signs and tennis whites are long gone in most places, but no-denim policies remain common. More

10 steps to make your club family friendly
Club Management    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Aug. 18, 2010 issue: The future of clubs is family-friendly, and for many clubs, this may be the main road to survival and longevity. Creating a family-friendly club is a great marketing focus for your membership marketing directors to use to sell new memberships and retain existing members. More

From Our Place to Yours. Place Matters.

Rodney Strong is a leading producer of world-class wines from Sonoma County, California. We are a family-owned winery, dedicated to crafting wines that reflect our passion and creativity. Rodney Strong wines are proudly served in many outstanding clubs across the country;For more information about Rodney Strong wines for your club please click here.


Bosses overestimate their managing skills
The Wall Street Journal    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Nov. 10, 2010 issue: Bosses who think they're the next Jack Welch might want to reassess their talent level. A new survey of 1,100 front-line managers suggests many are over-estimating their skills, with surprisingly little self-doubt. Seventy-two percent said they never questioned their ability to lead others in their first year as a manager. More

The summer of 2010 is wrecking golf courses
The Wall Street Journal    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Aug. 25, 2010 issue: The sustained record-breaking heat across much of the U.S. last summer, combined with high humidity and occasional heavy rain, killed the greens on many golf courses. A handful of high-profile courses had to close early in the summer, and as the heat continued, others followed. Golfers themselves deserved part of the blame for insisting that putting surfaces be mown short and fast even in weather conditions in which such practices are almost certain to ruin them. More


Recently, CMAA Headquarters and Boca West Country Club upgraded their offices to Broadsmart IP reducing their telecom expense by more than 30% while adding disaster recovery, and cutting edge phone system features. Global Systems Telecom is providing the Broadsmart Solution exclusively to CMAA members nationwide. Click here to discover how you can be the next club to take advantage of this CMAA supported opportunity!
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GOLF's 40 Under 40: The most influential people in golf under 40-years-old
Golf Magazine    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Oct. 27, 2010 issue: There are flashy ways to leave your mark on the game at a relatively early age, like, say, shooting 58 or winning 14 majors. And then there are less glamorous but equally important ways, like discovering how to use restaurant grease to fuel greenskeepers' mowers or designing technology that makes golf easier and more fun to play (with the simple twist of a wrench!). These 40 people — all under the age of 40—have followed both paths. They are the game's up-and-coming generation of influencers, trendsetters and newsmakers, an eclectic mix of talent worth watching today and for many years to come. More

Whether you choose to rent or purchase, Mission Linen Supply's full line of chef’s apparel and waitstaff uniforms can improve your image in the kitchen and in the dining room. Our extensive selection of table linens will help you set the right mood for your guests. To learn more, click here.

Our team of professionals understand the unique challenges facing you as you look to find the right associates to join your team and to deliver the exceptional service promised by your brand, and demanded by your guest. We look forward to designing an international staffing solution that will support the needs of your hotel, resort, country club or restaurant. MORE
The Grill You Can Fold & Take Anywhere!
Whether it's lunch on the patio for the golf tournament or a poolside barbecue for the tennis crowd, when the feast moves outdoors, you’ll be ready with the Slimfold portable grill. With the performance, durability and presentation club managers demand, Slimfold sets new standards for professional outdoor cooking. Click here to see the Slimfold in action.

New York's top court hears golf etiquette case
NPR    Share    Share on FacebookTwitterShare on LinkedinE-mail article
VideoBrief Nov. 24, 2010 issue: Dr. Anoop Kapoor hacked a shot off target. It flew so far off target that he struck his friend in the head, blinding him in one eye. The friend sued. He says he never heard Kapoor shout the traditional warning, "Fore!" The court must decide whether Kapoor was negligent. More

Golf driving on despite tough economic times, says KPMG
BBC News    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Oct. 6, 2010 issue: According to a golf industry survey from accountancy and business consultancy KPMG, during 2009 more than 6,000 players competed for total prize money of $647 million. The report comes as the Ryder Cup golf tournament between Europe and the U.S. is under way in Newport, Wales. KPMG's report says that, despite the focus in the coming days being on Europe and the US, golf has strong potential to grow "in the rapidly emerging markets" of Asia and South America. The report says that the sport in South America will be given a boost when the sport returns to the 2016 Olympics in Rio de Janeiro. More

Experienced? Numbers do not lie!


Embracing variety, high-end private clubs are holding up
Houston Chronicle    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Sept. 15, 2010 issue: What these new pricey clubs offer is the chance to hobnob with a rock star, schmooze with the owner of a French winery or cruise in a Lamborghini one day and a Ferrari the next, said Phil Newman, hospitality consulting director for McGladrey, a national accounting, tax and consulting service firm that serves more than 300 private clubs. "Traditionally, private clubs have focused on golf and dining," Newman said. "But that's changing, and there are a lot more choices now. It's the iTunes generation — 'These are the specific things I want.' " More

Membership Down?
CCI Remodeling Specialist Can Help

The Summit has added over 200 new members since completion of their remodeling. Find out how CCI can help increase your membership. MORE


Clubs aim for hip clientele
Miami Herald    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Oct. 13, 2010 issue: This is not your grandparents' beach, country, surf or golf club. A new hotel and private membership club aimed at young creative types opens its doors this week with 750 members, a long waiting list — and an $1,800 annual price tag. Soho Beach House, the Miami Beach outpost of a brand that has locations in London, Berlin, New York and Los Angeles, slashes the cost to $900 a year for members under 27 — a hint that the desired demographic might still be paying off their college loans. The opening follows a summer when many private golf and country clubs — even the tony, exclusive Fisher Island Club — solicited summer members to boost their numbers in the slow months. More

A shift in meaning for 'luxury' as shopping habits change
USA TODAY    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Americans are dipping their toes back into the luxury pool — but with a mindset that's been smacked down and radically reshaped by the recession, the lure of new technologies and emerging lifestyle twists that are often as much personal as cultural. "The luxury brands are all trying to reinvent themselves and deliver a better experience," says Milton Pedraza, CEO of the Luxury Institute, a research firm that consults for designer brands. "Apple is making all these companies rethink their business models." More

Signature Clubhouse Designs and Decoration

C2 Limited Design Associates' award winning design partnership ensures that your Club’s unique brand and aesthetic are held constant at it's highest possible level, as you move your Club forward in today’s ever-changing marketplace. Maintaining your competitive edge is always our goal!  MORE



Check out the latest Association events including upcoming events hosted at CMAA-member managed facilities on CMAA's Association Calendar!


Do you have a question regarding one of the stories featured here or a suggestion for a future article? Would you like more information about a specific topic? Do you have an event at your club you'd like mentioned in an upcoming edition? We always welcome your feedback and suggestions. Click here to submit your inquires to John Scott, Associate Editor and Communications Manager at CMAA.

Membership Surveys & Strategic Plans
The Ferreira Company is considered to be the "Best Membership Survey Company." We have helped over 250 private clubs "Succeed" over the past two decades. MORE


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CMAA Club Connection
Colby Horton, Vice President of Publishing, 469.420.2601   Download media kit
Steven Brittain, Sr. Content Editor, 469.420.2625   Contribute news
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