In a two-year period, the Foundation Center logged in a total of 679 coalitions/collaborations, with 499 of these in the area of developing, offering and delivering projects, programs and services between two or more organizations....
The association should be like a tactician competing on the battlefield – vying for new members and the continuing loyalty of old ones. Lee Ali, managing director and founder of Expo Stars Interactive Ltd., states that 65 percent of exhibitors do not have a clear strategy...
Before your association starts a social media account on every existing medium, you need to know what you’re trying to accomplish. Simply having a social media account won’t add value to your association, and if not done correctly, social media can actually inhibit...
Bylaws are a set of rules that provide the framework for your organization, but they are sometimes overlooked...
Is education in your organization’s mission statement? If not specifically mentioned, it’s probably in your strategic plan. Isn’t it? If it’s in your organization’s top five goals, do you at least allocate 20 percent of your budget to education?...
Tiered dues and freemium models are something association professionals spend a lot of time thinking about. What is the magic equation for dues? Is it a la carte services? A free trial level? Or maybe online membership?
Are you the kind of organization that is so attuned to your customers that you can think from their perspective? Unless your culture and organizational focus are outside-in — starting with the customer and organizing every aspect of the business around him —...
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