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IN THIS ISSUE

MDNA News
  • MDNA 73rd Annual Convention
  • Save: Add Machine Listings in February and Save 50%
  • AMEA 2014 Appraisers' Forum
  • MDNA Membership Renewal for 2014
  • Chapter Meetings
  • Calendar of Events



  • Industry News
  • Manufacturing production increased 2.6 percent in 2013
  • The future of US manufacturing: More hubs, fewer workers
  • Lead nurturing 101
  • Looking to share your expertise?
  • How to build trust with your customers
  • 3 keys to sound marketing plans for your manufacturing business
  • Obama announces first manufacturing hub



  •  MDNA News

    MDNA 73rd Annual Convention
    MDNA


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    Save: Add Machine Listings in February and Save 50%
    Locator Services
    As your company looks forward to a busy new year, make sure your machines get maximum exposure. Advertise in the LOCATOR directory and LocatorOnline.com to take advantage of extra savings.

    2-for-1 New Year’s Special: For each machine you add to LOCATOR and LocatorOnline.com, you can add a second machine free. No limit! Deadline is Feb. 10 for the March 2014 directory; online listings are for the current month. Take advantage of regular advertiser benefits, too, like free video links and one free highlighted machine on the website.

    And, as an MDNA member, you automatically qualify for the 10 percent MDNA discount on advertising when paid within the invoice month. Plus, every Locator listing appears free in MDNA.org listings for visitors who click "Machines for Sale".

    Contact Terry Pitman for details or call 703-683-5957.



    AMEA 2014 Appraisers' Forum
    AMEA


    Click here for details.



    MDNA Membership Renewal for 2014
    MDNA
    It's time to renew your MDNA Membership for 2014. Click here for details.




    Chapter Meetings
    MDNA
    All members are encouraged to attend Chapter meetings and all members are invited to attend meetings outside their own Chapter. The following are upcoming Chapter events that are scheduled. Click on the chapter meeting for more details:

    Detroit/Toledo Chapter Meeting - Feb. 12 - click here for details...

    Chicago Chapter Meeting - Feb. 20 - click here for details...



    CALENDAR OF EVENTS


    Date Event Location
    Jan. 24-27
    January Board Meeting Naples Waldorf Astoria, FL
    Feb. 12
    Detroit/Toledo Chapter Meeting Volare Ristorante, Wixom, MI
    Feb. 20 Chicago Chapter Meeting
    Gibson's Bar & Steakhouse, Rosemont, IL
    March 20-22 AMEA Forum
    Pittsburgh Airport Marriott, PA
    April 24-27
    73rd MDNA 2014 Convention JW Marriott Camelback Inn Resort & Spa, Scottsdale, AZ
    May 5-7 USETEC 2014
    Cologne, Germany
    Sept. 6-9 September Board Meeting
    Radisson Blue Aqua Chicago, IL
    Sept. 8-13 IMTS 2014 McCormick Place, Chicago, IL


    FEATURED ARTICLE
    TRENDING ARTICLE
    MOST POPULAR ARTICLE
    MDNA 73rd Annual Convention
    MDNA
    We have an exceptional agenda in store for you at the 73rd Annual MDNA Convention. Now is the tine to mark your calendars and plan to attend.

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    Top 10 mistakes interviewers make
    By Mel Kleiman
    Recruiting and hiring new employees is both an art and a skill. Unfortunately, too few business owners and hiring managers have ever had any training in the proven, best-practice techniques used by employers-of-choice like Disney and Southwest Airlines. Without training, most interviewers just "wing it" — ad-libbing their way through interviews and making decisions based more on instinct and impressions rather than logic. No wonder costly employee turnover is such a constant headache. Here's a list of the most common mistakes interviewers make.

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    MDNA Membership Renewal for 2014
    MDNA
    It's time to renew your MDNA Membership for 2014.

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    read more


    INDUSTRY NEWS


    Manufacturing production increased 2.6 percent in 2013
    Shopfloor
    The Federal Reserve Board said that manufacturing production increased 0.4 percent in December, extending the 0.6 percent gains experienced in both October and November. This was the fifth consecutive monthly gain in manufacturing output, with the sector recovering from weaknesses seen in the spring months. Year-to-date growth in the manufacturing sector has definitely improved from the 1.2 percent pace experienced in July to 2.6 percent in December.
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    The future of US manufacturing: More hubs, fewer workers
    The Atlantic
    Even hundreds of centers of innovation will not spell a revival of the manufacturing workforce equal with what many hope or expect. Few topics have been more fraught than the fate of U.S. manufacturing. The sharp loss of manufacturing jobs since 2008 has triggered legitimate concern that America's best days may have passed.
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    Lead nurturing 101
    By Sladen West
    A common mistake among businesses is to automatically siphon all leads the marketing team makes off to the sales team. The sales team may try to act on those leads for a while, but when they find that the majority of those leads are still researching the product, they will quickly become frustrated and dismiss most of the leads sent their way as a waste of time. What is missing in this process is the act of lead nurturing.
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    TRENDING ARTICLES
    Missed our previous issue? See which articles your colleagues read most.

        MDNA Membership Renewal for 2014 (MDNA)
    Top 10 mistakes interviewers make (By Mel Kleiman)
    6 trends for used machinery in 2013 (Farm Journal)
    Make sure your online reputation is solid and other must-read business tips (Entrepreneur)
    Manufacturing jobs going unfilled (San Antonio Express-News)

    Don't be left behind. Click here to see what else you missed.


    Looking to share your expertise?
    Multibriefs
    In an effort to enhance the overall content of The MDNA Bi-weekly, we’d like to include peer-written articles in future editions. As a member of the MDNA, your knowledge of the industry lends itself to unprecedented expertise. And we’re hoping you’ll share this expertise with your peers through well-written commentary. Because of the digital format, there’s no word or graphical limit and our group of talented editors can help with final edits. If you’re interested in participating, please contact Ronnie Richard to discuss logistics.
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    How to build trust with your customers
    Profitworks
    Demonstrating that you are a trustworthy small business starts long before you land the job and continues long after the job is done. It also requires seven key practices, all with "big" mindsets behind them. Which practice are you most inspired to put in place, starting now?
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    3 keys to sound marketing plans for your manufacturing business
    Manufacturing Business Technology
    How effectively are you marketing your manufacturing business? How are you integrating marketing principles into your business strategy to not only keep existing customers walking through the door, but attract new ones as well? Are you marketing your business at all? Marketing shouldn't be viewed as a daunting task. When used properly, it works. So let's start changing perceptions today and begin to use marketing to better position your business to capture a larger share of the market.
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    Obama announces 1st manufacturing hub
    CNN via Industrial Distribution
    VideoBrief President Barack Obama discusses a new North Carolina "manufacturing hub" that he hopes will spread innovation nationwide.
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    MDNA Biweekly

    Colby Horton, Vice President of Publishing, 469.420.2601
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    Nikki Trufant-Wade, Content Editor, 972.910.6810  
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