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5 innovative tech solutions for common small-business problems
Forbes    Share    Share on FacebookTwitterShare on LinkedinE-mail article
As technology levels the playing field for small businesses, more companies are making the connection between strong IT investment and improved business performance. The 85 percent of small businesses planning to increase their technology investments are more likely to anticipate higher revenue, said the 2012 SMB Routes to Market Study. Here are five technologies helping to solve common small-business problems. More

What we can learn from Super Bowl Sunday ads
Fox Business    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Well, it's that time of year again. It is the time when companies spend nearly $4 million (and yes, the price has gone up since last year) to market their brand. Now most people, including small business owners, may think this is lunacy. However, there is logic behind spending this kind of money to air an ad just one time. Let's support this idea with some substance. A recent Adweek survey suggested that 37 percent of people watching the championship game are doing so purely for the ads. With this kind of public interest, it's easy to argue that a multimillion dollar ad is worth the money. Although your small business may not have this kind of loose cash to drop on a television ad campaign, there are some lessons you can glean from watching the bigs unload this kind of money. More
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NAMA News

Now accepting nominations for the
2013 NAMA Industry Awards!

It’s time to nominate your colleagues for the 2013 NAMA Industry Awards! The NAMA Industry Awards are presented to individuals and their companies that best exemplify consistent support of the Vending and Coffee Service Industry. The awards will be presented at the OneShow in April. To learn more and to nominate a colleague, click here.


Beverages


Increasing infestation of coffee berry borer still destroying crops
KHON-TV    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Changes may be in store for what's considered "prime" Kona coffee. The action is in response to increasing infestation of the coffee berry borer — that is devastating crops on the Big Island in Hawaii. The bug is making holes in the coffee bean — which marks it as defected. Currently only 15 percent of those bad beans are allowed to be considered "prime," but farmers want to increase that to 20 percent. More



Coffee benefits outweigh negatives
Vidette Online    Share    Share on FacebookTwitterShare on LinkedinE-mail article
It is no secret that coffee is a major part of the American diet. The average American drinks around three cups a day. Despite the drink's popularity, it has not always upheld the greatest reputation. Rumors of growth stunt have surrounded the popular beverage, but now researchers say the benefits may outweigh the negatives. More

Bottom Line Benefits of using GPS North America

Reduce operating expenses - including fuel costs, overtime pay, and insurance premiums, and enhance safety and reduce liability. Better measure, monitor, and manage fleet performance while increasing driver productivity and enhancing customer service.
more


Sparkling chilled coffee brand launches in Raleigh, NC
BevNET    Share    Share on FacebookTwitterShare on LinkedinE-mail article
There is a new kind of beverage in town and it's one you're likely to not have seen before. Perk! is a Sparkling Chilled Coffee with 150 milligrams of caffeine, zero grams of sugar and zero calories. That's right, bubbles in your iced coffee with no guilt of extra calories or sugar! Initially available in three flavors (Mocha, Vanilla, and Caramel) and made with 100 percent natural flavors and color, Perk! has chosen Raleigh, N.C., as the perfect place to launch, already available in over 120 retailers in the Raleigh-Durham area. The Fort Lauderdale, Fla.-based company, Rainforest Beverages, produces the drink. More


Join the VendScreen Revolution Today!

The solution you’ve been waiting for is here. Wait no more. Join the Revolution and add nutrition information, cashless payments, data connectivity and promotional opportunities to your existing machines. All with the VendScreen Revolution touchscreen smart device that installs on existing machines in the field in minutes.
Create a Signature Statement
Our Signa-Air Airpots are here! NSF Certified with a redesigned head, featuring a glass liner for 6-8 hours of heat retention. A stainless steel ring secures the liner to the body unlike with other models, and four flavor indicator tabs allow you to showcase what you’re serving. 4 sizes available.

www.serviceideas.com
To find out how to feature your company in the NAMA News Brief and other advertising opportunities, Contact James DeBois at 469-420-2618

More info


Corporate Social Responsibility


How sustainable is your beverage package?
Just-Drinks    Share    Share on FacebookTwitterShare on LinkedinE-mail article
They called it the "Shot Heard Round the World." On April 19, 1775, a ragtag militia fired on a British company of soldiers at the Concord North Bridge in Concord, Mass., to start the Revolutionary War. How fitting, then, that the residents of Concord have fired a second "shot heard round the world" by becoming the first town in the U.S. to ban single-serve plastic water bottles. While it's doubtful that Concord's latest action will launch another war, it does suggest that solid waste and sustainability issues aren't going away anytime soon. A growing chorus is raising the profile of these environmental issues, to the point where consumers are starting to examine and, perhaps, even change their consumption practices. More

Coffee industry leaders unite with Mercy Corps and Aldea Global to help Nicaraguan coffee farmers combat seasonal hunger
Yahoo Finance    Share    Share on FacebookTwitterShare on LinkedinE-mail article
In coffee growing areas of Central America, seasonal hunger is a common problem. While coffee farming provides families with income for several months of the year, the harvest cycle followed by rainy season leaves some families without food or income for five to seven months. These are known as the "thin months." In a bold move to fight seasonal hunger in coffee producing countries, five coffee industry leaders — Counter Culture Coffee, Farmer Brothers, Green Mountain Coffee Roasters, Inc., Starbucks Coffee Company and Sustainable Harvest Coffee Importers — have come together to form the Coffeelands Food Security Coalition. More


RealCup™: Perfection in a Cup!
Introducing RealCup™ Single Serve Coffees and Teas. With a unique filter design that offers full flavor. K-Cup® compatible*. Please call 1-800-387-9398 for more information.

* Mother Parkers and RealCup™ have no affiliation with K-Cup® or Keurig Incorporated. K-Cup® is a registered trademark of Keurig Incorporated.
Get a Grip on Strength!

American made battery powered stair climbing hand truck. Users prefer the LTA6512E model - 1500 lb lift capacity - maximum lift height - 41 inches.

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Now is your chance to purchase the 2012 coffee research presented by Mike Dabadie of Heart + Mind Strategies from this year's CTW show, Office Beverage Service Strengths and Opportunities; Consumer and Decision Maker Research Key Findings. Attendees loved his presentation on opportunities for growth, new trends as well his research, of the Coffee, Tea & Water industry.

Get a deep analysis of consumer and decision maker behaviors and attitudes regarding purchasing decisions. Data can be cross-tabulated with demographic information, as it specifically relates to the Coffee, Tea & Water channels.

Order yours today!
 
Keeping In Touch With NAMA
Colby Horton, Vice President of Publishing, 469.420.2601
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Brie Ragland, Content Editor, 469.420.2639   
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