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Growing a small business with 5 essential principles
The Huffington Post
So many business founders come up with a good idea yet they are unable to scale their companies for growth. Every business is unique, but there are certain key precepts to follow for success. The few that do succeed do so with unmatched focus, discipline and unconventional thinking. Although it takes more than just this to be a success in business, here are five essential principles that you can begin implementing right away as you begin your journey toward growing your business.
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Use the power of storytelling to grow your small business
In a time of rapidly compounding technology generations, the most successful businesses will consistently deliver high touch to customers with one of our oldest traits — the telling of a story. Here are three Cs of business storytelling.
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Social media influencing green buying
Fox Business
If you're hoping to woo true environmentalists with your green products or services, you should aim for social media tactics that target younger people, who have larger social circles and are more prone to take action, according to Mintel, a company that tracks trends worldwide.
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How coffee brings the world together
Coffee is more than a drink. For many of us, it's woven into the fabric of every day. It also connects us to far corners of the globe. For instance, every Friday, a truck pulls up to the warehouse of, a small roaster and coffee distributor in Durham, N.C., and unloads a bunch of heavy burlap sacks. On any random day, that truck could bring "10 bags from a farm in El Salvador; 20 bags from a cooperative in Burundi; two bags of a special coffee from Guatemala," says Kim Elena Ionescu, one of the coffee buyers for Counter Culture Coffee. She travels the world, visiting coffee farms and deciding which beans the company will buy.
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Coffee quiz: Discover the world in a cup of Joe
Coffee is woven into the fabric of our lives. It's a morning ritual, social stimulant, a solitary pleasure, an intellectual catalyst. Here are the stories behind the coffee in your cup — from the farms of Guatemala to the corner coffee shop. Are you someone who runs on coffee? Test your knowledge of this vital brew.
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  Bottom Line Benefits of using GPS North America

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America's best coffee shops
USA Today
Coffee culture in America, in the post-World War II era, began with the dark stuff. The "water dressed down in brown," as singer Ani DiFranco once put it — the nitty, gritty, put-the-hair-on-your-chest stuff that would hardly pass for a decent cup of coffee today. And forget the billions of combinations of milks, beans and flavors you'll find today; back then, it was coffee, black and no questions asked.
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Missed last week's issue? See which articles your colleagues read most.

    Coffee can help you live longer (The Huffington Post)
Exempt vs. non-exempt employees: A quick guide for small businesses (Crain's Cleveland Business News)
Q&A: Why cyberspies are targeting small businesses (USA Today)
Does green tea actually aide weight loss? (The New Age Online)
Managing the 3 clocks of small business (Forbes)

Don't be left behind. Click here to see what else you missed.

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5 worst mistakes to avoid when making your morning coffee
ABC News
Think your coffee is up to snuff? Chances are you're guilty of one of these common mistakes when you make your morning brew. Major Cohen, an 18-year coffee expert and senior project manager in coffee engagement at Starbucks, knows how to make a cup.
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Tea still reigns supreme as Britain's queen of drinks
Britons drink 166 million cups of tea every day, with a cuppa still comfortably holding off the challenge of coffee, according to a recent survey. A new census of Britain's tea-drinking habits shows that 11 million gallons are drunk every day, and almost a quarter of people have five cups or more.
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Bottled water industry group: We're reducing our environmental footprint
The bottled water industry is concerned about the environment and is taking action to protect it. Substantial reductions in plastic use and significant increases in recycling rates make bottled water packaging a "face of positive change" for Earth Day 2013, says the International Bottled Water Association.
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Small business owners see value of social responsibility
Mother Nature Network
Small and medium-size business owners have a number of reasons for starting a business, but new research has found that making a difference in the community is the top reason.

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Effect of sequestration on Small Business Health Care Tax Credit
The Internal Revenue Service
Sequestration required cuts include a reduction to the refundable portion of the Small Business Health Care Tax Credit for certain small tax-exempt employers under Internal Revenue Code section 45R.

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Hawaii: House asking for federal labeling of GMO foods
The Republic
A resolution in the Hawaii House of Representatives is asking for federal labeling of genetically modified food. The resolution, which was unanimously approved, asks Congress to support legislation requiring the U.S. Department of Agriculture and the FDA to come up with a nationwide system for monitoring and labeling of genetically engineered food.

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Country of Origin Profile — Costa Rica
Costa Rica is one of the most beautiful tropical countries in the world boasting lush rainforests, soaring volcanic mountains, secluded beaches and much of the world's tropical wildlife. Many of the shots from the movie "Jurassic Park" were filmed along her rugged coastline, although sadly no dinosaurs were filmed.

Only 100 percent Arabica coffee is grown in Costa Rica's eight unique growing regions. Although the Tarrazu region is by far the most famous, very fine "high grown" coffee grows all along the string of volcanic mountains that rise up through the middle of the country.

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Earth Day takes on climate change, sustainability
The Baltimore Sun
Earth Day is a day when environmentalists and concerned citizens around the world demonstrate their caring for the health of their communities, the natural world and the planet. Forty-three years ago, the first Earth Day drew an estimated 20 million Americans into the streets, into parks and onto campuses for teach-ins and protests over environmental degradation. Organizers today claim the observance has gone global, with more than 1 billion participants.
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Keeping In Touch With NAMA
Colby Horton, Vice President of Publishing, 469.420.2601
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Brie Ragland, Content Editor, 469.420.2639   
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