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Technology can provide a boost for small business
Austin American-Statesman
Whether it's a Web-based tool, a software program, social media sites or mobile payment systems that allow them to take payments using a smartphone, small business owners are often slow to invest in, and use, technology. The vast majority — 86 percent — say they rely on word of mouth and customer referrals to drum up business, according to a recent Bank of America survey. Just 41 percent cited social media as an effective marketing tactic. According to a separate survey released earlier this year by American Express, as many as 52 percent of small businesses don't use social media.
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7 actionable social media tips for small businesses
Bdaily
In the past, the majority of businesses had a bricks and mortar presence on their local high street, meaning that it was easy for existing customers and potential customers alike to see the company in the flesh and get an idea of who they were and what they were all about. Times are now very different, with a great deal of trade being done over the Internet, and horror stories about customer service prevalent. Social media — although a daunting minefield for many — is a reliable and relatively easy way for businesses to not only promote themselves to a wider audience, but to handle customer service queries and issues in a real-time public environment, where the evidence of great customer service can be seen not only by the customer, but by other members of the public to whom the company in question’s reputation will, hopefully, be improved.
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Time management tips for small businesses
Yahoo News
These time management tips come from John Aberle's experiences as a sales and marketing manager and executive followed by six years as small business owner. He’s fortunate to then have consulted for 173 clients where he observed small business clients' issues with time management. In the past two decades, time management has become increasingly challenging. Time feels like it has sped up for everyone. Add to all of this the pressures from Internet and smart phones with social networking sites like Facebook, LinkedIn and Twitter. It means that you are constantly distracted.
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7 ways to be a more effective team leader
By Liz Murphy
What makes a team successful? If we're talking about the bottom line, a successful team meets and/or exceeds key performance metrics that further short- and long-term organizational goals. But getting your team to perform on paper has less to do with numbers than you might think, and more to do with being an emotionally intelligent and intuitive leader. The external success of a team comes from within, and while it's a lot of work, it can also be very rewarding.
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Virtual recruitment using traditional methods
The Staffing Stream
The advent of online job boards and social networking applications has changed the surface of recruiting, just as it has changed the way people interact. There is a large volume of speculation, online and off, regarding how the human resource community should contend with these new factors. It is clear that virtual recruitment is important as it is necessary for a successful hiring process. However, it is worth noting that the medium of recruitment does not change the principles behind it.
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Facebook Graph search for small businesses
By Mayur Kisani
In January, Facebook started rolling out a highly anticipated beta version of a new search feature, Graph Search. It was initially thought to be Facebook's answer to traditional search engines like Google, but has turned out to be a much more specific and better search functionality within Facebook. Graph Search enables users to search for anything specific — what their friends like, which restaurants they have been to in a location — or something more personal like their photos from a specified time. So how can small businesses benefit from Graph Search?
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BEVERAGE NEWS


Coffee gains before Brazil cold weather
Bloomberg
Arabica coffee climbed for a second day in New York on speculation investors are closing bets on lower prices before cold weather that may bring frost to some producing areas in leading grower Brazil. While cold weather may bring frost to some areas of Parana, lower temperatures in the southeast will leave trees undamaged in Sao Paulo and Minas Gerais, the largest arabica-producing state.
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How an Ethiopian bean became the Cinderella of coffee
NPR
As NPR reported during in April, coffee aficionados pay top dollar for single-origin roasts. The professional prospectors working for specialty coffee companies will travel far and wide, Marco Polo-style, to discover that next champion bean. But to the farmers who hope to be that next great discovery, the emergence of this new coffee aristocracy is less Marco Polo, more Cinderella: How do you get your coffee bean to the ball?
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Why microwaving your tea kills it
The Dominion Post
Why is tea made with microwave-heated water so lousy compared to tea made with water boiled in a kettle? Because a proper cup of black tea must be made with water that's come to a rolling boil.

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Danone Waters revamps evian bottled water packaging in Canada
Drinks Business Review
Danone Waters of North America has revamped the packaging of its evian Natural Spring Water brand with a new 500-milliliter bottle design in Canada. The new look bottle features a label-less look and a simplified logo design on the front.

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The zero gravity coffee cup
PhysOrg
High above our planet in the realm of satellites and space stations, the familiar rules of Earth do not apply. The midday sky is as black as night. There is no up and no down. Dropped objects do not fall, and hot air does not rise. Of all the strange things that happen up there, however, it is possible that the strangest happens to coffee.

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Lipton tea lovers can now get it in K-Cups
Investor Place
Although Keurig is usually associated with coffee, it is now joining the tea industry by making three Lipton favorites available in K-Cups. Green Mountain Coffee Roasters has partnered up with Lipton to create K-Cup packs. K-Cup brewing systems are normally used to prepare single cups of coffee in a matter of seconds, but thanks to this partnership, it is now possible to get hot and iced teas the same way.
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Honduras-born teen helps develop Georgia's coffee industry
Atlanta Magazine
Like any farmer, Kevin Candelario Arita keeps an anxious eye on the weather. "In Georgia, it's just so weird and unpredictable," he says, fingering the waxy leaf of a coffee plant. Arita, a Norcross High School graduate, and his former teacher, Dick Stafford, are cultivating a crop they hope will follow wine and olives in perking up Georgia agribusiness. In August 2011, they began planting Central American seeds for Arabica coffee plants in Stafford's Habersham County backyard, with the goal of harvesting 200 plants next year for an enterprise dubbed Yonah Coffee.
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A tall, frosty glass of tea is all you need to beat the heat
The Montreal Gazette
Where coffee reigns for much of the year, summer is for iced tea. Basil-scented tisanes, milky sweet iced Thai tea, Moroccan mint tea in frosty highballs, fruity tea "pop" made with sparkling water — the possibilities are refreshingly endless.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Growing a small business? Here are 5 financial equations you need to know (The Huffington Post)
Small business tip: Increase sales without spending a lot of money (Better Business Bureau)
Ask an expert: How to handle online reviews (USA Today)
5 ways to refocus your small business in tough times (Fox Business)

Don't be left behind. Click here to see what else you missed.


NAMA NEWS


 
Keeping In Touch With NAMA
Colby Horton, Vice President of Publishing, 469.420.2601
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Brie Ragland, Content Editor, 469.420.2639   
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