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Value of major remodels slips as home prices soften

The cost of undertaking a major remodeling project increased last year, but the added value of those projects declined. That finding, from Remodeling magazine's 2015 Cost vs. Value Report, reflects a substantial drop in the overall rise of home prices last year (from 10.8...

source: By Michael J. Berens
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A few recent incidents are serving as a reminder that childhood lead poisoning continues to be a serious concern in Iowa. Kevin Officer with the Iowa Department of Public Health says one Iowa toddler was recently hospitalized with unusually high blood-lead levels. Health...

source: Radio Iowa

Whether you're a small or large company, you live or die by your reputation. Most of reputation management...

source: By Jessica Taylor

NASCAR and Sherwin-Williams, the nation's largest specialty retailer of paint and paint supplies, announced a three-year extension to their official partnership. The newly signed extension will designate Sherwin-Williams as the "Official Paint of NASCAR" through 2017. Sherwin-Williams...

source: PR Newswire

Benjamin Moore is launching its most aggressive advertising campaign ever, spending $50 million to differentiate the brand in a commodity category where paint increasingly is just seen as color on the wall. Ron Schuller, who joined Benjamin Moore as CMO last November,...

source: Adweek

While most businesses are beginning to recognize the importance of content marketing, many struggle with creating content that truly engages their audience — whether it’s to establish brand recognition, keep prospects on their site longer, or encourage repeat...

source: Business 2 Community

Colors have the ability to impact your confidence, happiness and concentration. Our panel of experts share how the colors around us affect how we eat, shop and live. What is the psychology of color and how can colors improve our lives?

source: The Huffington Post

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