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5 ways social media data can help you gain new customers
The Globe and Mail
Social media is one of the most effective means of collecting information about current and potential clients. Companies have free public access to information that is uncensored, and customers want to be heard through the channels they enjoy using most. Here are the five ways companies can use data from platforms like Twitter and Facebook, etc. to gain new customers and increase retention of current consumers.
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comScore: Internet use by Canadians highest in world
CBC News
Canadians are among the biggest online addicts in the world, visiting more sites and spending more time on the internet than anyone else in the world, according to comScore Canada. Continuing a trend comScore noted in its 2014 study on Canadian online habits, smartphones are increasingly the way we accessing the internet.
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Google slams WSJ report on close ties with white house, claims Microsoft more cozy with Obama
Tech Times
Google uses a GIF of a laughing baby to poke fun at the Wall Street Journal, before firing back against allegations that the search company had been let off easily in antitrust investigation helmed by the Federal Trade Commission (FTC). The FTC's two-year probe into Google raised concerns that the search company was using monopolistic powers to push competition out of the search market. The WSJ asserted in a story that the Bureau of Competition's probe yielded contradictory results to those established by the FTC.
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Why Taylor Swift is buying adult web domains
Fortune
Taylor Swift has made yet another shrewd business move by buying up Internet domains with her name in them that imply adult material could lurk within. The move keeps those domains under Swift's control. The pop star purchased TaylorSwift.porn and TaylorSwift.adult, according to CNNMoney.

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How good web design influences consumer behavior
Small Business Computing
Good design is one of the most influential tools in a sales person's repertoire. You can see the effect of good design in supermarkets, where chains spend millions of dollars testing to find exactly the right place to arrange products. Why? Because good design influences shopper behavior, and placing products in the right location increases sales.

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SEO myths to avoid in 2015
Business 2 Community
Search engine optimization has been around just about as long as search engines themselves. That makes it one of the OGs of the internet, but it also means that there are a lot of crackpot theories about how to do it, where to do it, and why to do it. That can make getting it right difficult, especially if you don't have the time to sift through all of the mythical techniques to find what really works.

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Facebook wants to use Aquila drones to beam internet access
CBC News
A fleet of solar-powered drones could help provide high-speed internet to people around the world who currently live without it, Facebook says of a project in development. The company's chief technology officer Mike Schroepfer unveiled the plans during a keynote speech at the F8 conference in San Francisco.
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Content marketing and SEO: Holding it all together
Business 2 Community
Many people still think of search engine optimisation (SEO) as purely metadata sets, or on-page key phrases. But over time SEO has become a lot more sophisticated, and a much more holistic approach is required. And what really pleases me about SEO today is that it requires an ethical approach meaning transparent, honest and truly helpful marketing content is required. Today the search engines have caught up with the cyber wrong-doers, and are ready to penalize them.
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These Internet of Things companies are transforming your future
Business 2 Community
At a recent Information Technology Industry Council Tech Showcase (ITIC) event in Washington, D.C., hundreds of politicos, government executives, industry magnates and Washington insiders huddled in the historic Carnegie Library to get hands on experience with high tech gadgets from over 40 companies including Google, Intel, Microsoft, Toyota and SAP.
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Will open source save the Internet of Things?
Network World
To some degree, open source is already present throughout the Internet of Things value chain. Cloud apps that collect and analyze data are heavily dependent on open source software and standards, for example. And many of the individual IoT devices and gateways run on some version of Linux.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    SEO myths to avoid in 2015 (Business 2 Community)
Internet Explorer will soon be overshadowed by Microsoft's new browser (Global News)
Internet, phone bills in Canada too high (CBC News)

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