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Home   About   Locations   Events   Join SMEI   Certification   Careers June. 22, 2011
 
 
 
Fun ways to brainstorm new selling ideas
Selling Power    Share    Share on FacebookTwitterShare on LinkedinE-mail article
If your salespeople don't ordinarily brainstorm innovations on their own, your next sales meeting would be a great time to introduce them to the power of creative thinking. To help unlock your team's minds and release all the great ideas within, give these tricks a try at your next meeting. More



5-step model for killer content marketing strategy
ClickZ    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Content marketing has become a hot topic among search and social media marketers during the past year. According to a recent survey, content marketing now represents 33 percent of total marketing budgets, with social media, e-newsletters and blogs topping the list of tactics. More

Innovative mobile marketing campaigns to learn from
Sourcebits via Mashable    Share    Share on FacebookTwitterShare on LinkedinE-mail article
"Mobile marketing" used to just refer to phones, but that's no longer the case. These days, you could be referring to an iPad or maybe no phone at all. Your marketing campaign could be embedded in an app, QR code, Facebook link or maybe a combination of all three. As the definition of mobile evolves, marketers have an opportunity to stake out some new turf — the segment is so new that no rulebook exists yet. Because of the open-ended nature of the technology, there are really no limits to your ideas. More

How to attract, retain customers
Duct Tape Marketing    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Far too often marketers spend all of their attention on the chase and the sale and not enough on the retain and remarkable experience. The funny thing is if you get great at the later, the former will take care of itself. More

3 keys to business success: Leads, limits, leverage
CustomerThink    Share    Share on FacebookTwitterShare on LinkedinE-mail article
What if the secret to growing your business could be found in three simple things? Would that help you focus? More



10 things to do instead of PowerPoint
Forbes    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The bad news: There are thousands of presentations every day, everywhere around the world. Most of them use PowerPoint, badly, as speaker notes, with more words or numbers on each slide than anyone can read. The results are predictably boring — no, excruciating — for their hapless audiences. That's human misery on a massive scale. The good news: In an effort to make the world a better place, here are 10 things to do instead of PowerPoint. More

Tips to earn more referrals and repeat business
Selling Power    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Many salespeople get addicted to chasing opportunities and the high that comes with closing a deal. But beware the closing addict: Often, such reps sacrifice lasting success by pursuing short-term gains. A great and lasting relationship with a customer isn't something that's just handed to you. You have to earn it. Follow these tips to help customers see you as a partner rather than just another business interaction. More

7 ways to gain leads through social media networking
Social Media Today    Share    Share on FacebookTwitterShare on LinkedinE-mail article
There aren't too many businesses out there these days that complain about too many customers. There's always room for more leads. So where are you getting yours? More

Shift your mindset, save your business
Entrepreneur    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Finding ways to socialize can prove invaluable for small business owners who want to make a comeback from pre-recession levels. Here are five steps to see your company in a new way — and make a comeback. More

Independent author sells 1 million ebooks via Amazon
Mashable    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Crime novelist John Locke has become the first independent author to sell more than 1 million ebooks through Kindle's Direct Publishing program, Amazon recently announced. More
   
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