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Join SNA today!

For as little as $125 annually, you can become a member of one of the oldest and most prestigious horticultural associations in North America. As a regional association, SNA works to advance the horticulture industry in the southeast by supporting and enhancing promotional, educational and research opportunities; gathering, analyzing and disseminating information and by providing an online marketplace to promote the exchange and sale of nursery stock and other allied products to our members – and the industry.


 

 ASSOCIATION NEWS



SNA 2014 brochure
SNA
The SNA 2014 brochure has been mailed to nearly 30,000 industry members. If you haven't received your copy contact us and we will mail you one right away. Or, to view the electronic version CLICK HERE. This 12-page brochure includes information on The 13th Southern Plant Conference, the 59th SNA Research Conference, special educational sessions, hotel information, registration information and more. Make plans now to attend SNA 2014 as we bring the best of the Southeast together!
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SNA 2014 for retailers
SNA
Set your business on a more profitable course by attending one (or all) of the educational sessions offered at SNA 2014. Full of takeaways, these sessions offer innovative ideas, and sound, practical advise for both personal and business growth. This year's Retail Sessions features "What Consumers Think About Gardening And Your Store," presented by Carol Miller, Today's Garden Center, and "Turn Your Team Into A Selling Machine," presented by Katheryn Danger, Profitivity, Inc. And, retailers won't want to miss this special opportunity to access AmericasMart during SNA Day @ AmericasMart! The Southern Plant Conference features a stellar cast of speakers ... the brightest minds in horticulture come together to share their knowledge and insight on the best new plants for growers, landscapers and retailers. It's a rare opportunity you won't want to miss! More information on Landscape Sessions in the next edition. (CEUs approved by ISA, PLANET, FNGLA, TXNLA and VNLA and other CEU credits applied for).




Carol Miller, Editor
Today's Garden Center
Katheryn Dager, M.A.
Profitivity, Inc.

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Get your copy of the new BMP v 3.0
SNA
The Best Management Practices: Guide for Producing Nursery Crops Version 3.0 has been released. Although the manual is available for the first time online as a reference tool on the SNA website at www.sna.org, you will want a desktop copy. Thanks to funding by the USDA's Risk Management Association (RMA) in cooperation with the North Central IPM Center at the University of Illinois, the only cost for the printed manuals will be a small fee to cover shipping and handling. Order your copy today by contacting the SNA office at 678.809.9992 or mail@sna.org. Or, contact your state association for a copy.
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AmericanHort requests worker protection comment extension
Craig Regelbrugge
The U.S. Environmental Protection Agency has proposed extensive and complicated revisions to its Worker Protection Standard regulation. Member nursery, greenhouse and Christmas tree growers will be affected. AmericanHort is collaborating with other interested national organizations, state partners, and affected growers to assess the proposal and develop official comments, which are due by June 17. Unfortunately for much of our industry, this proposal's timing could not be worse. It is spring, and horticulture businesses are extraordinarily busy! With this in mind, AmericanHort and partners have submitted to EPA an official request to extend the comment deadline by 90 days, to Sept. 16, 2014.

*Reprinted with permission from AmericanHort Washington Impact. April 15, 2014. 614-487-1117.

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Welcome new members
SNA
Christian Roberson, Arthur A. Jones & Associates, Inc. dba Buck Jones Nursery, Grayson, GA
Ray Jackson, Jackson Nursery, Belvidere, TN
Gaylon Reedy, Reedy Landscaping, Chatanooga, TN

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SNA career network
SNA

The SNA Career Network is provided as a service to the industry. For current listings of open positions, follow the link provided. Got a job listing? We can list your position to help you find that perfect person! Simply email us at mail@sna.org.

Latest Listing

Production & Inventory Coach, Monrovia, Cairo, GA
Responsible for overseeing all production plans and coordinating the inventory and purchasing needs for the location. For a complete description and qualifications, CLICK HERE.

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 REGIONAL NEWS



Auburn College of Agriculture honors exceptional alumni
ANLA
Nine successful and influential professionals with degrees from Auburn University's College of Agriculture are winners in the college's new alumni awards program. One of our very own, James Harwell, was the recipient of the exceptional alumni award for the department of Horticulture. Nominations for the awards were submitted by departments and units within the College of Agriculture. The final selection was made by a committee that included the dean, associate deans, department heads and unit directors.
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Hunter Trees of Talladega County named Farm of Distinction
ANLA
A Talladega County landscape tree nursery was named Alabama's 2014 Farm of Distinction April 3 at the Alabama Farm-City Awards in Birmingham. Hunter Trees LLC was chosen from four finalists. As this year’s winner, brothers Phillip and Will Hunter received $10,000 in prizes. Phillip will represent the family farm and Alabama in the Swisher Sweets/Sunbelt Expo Southeastern Farmer of the Year contest at the Sunbelt Ag Expo Oct. 14-16 in Moultrie, GA. Located near the town of Alpine, Hunter Trees is known throughout the country as a trusted source for high-quality landscape trees.
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Save the date! Summer Conference and Border Tour is July 9-10!
MLNA
Mark your calendar and plan to attend the annual Summer Conference in Kansas City on July 9-10. We join with our Kansas Nursery & Landscape Association friends. Presentations, demos, networking, tours, social time, food and fun will make a great program that you will not want to miss! We are pleased to have Dr. Charlie Hall, Ellison Chair & Professor at Texas A&M, be a keynote speaker. Dr. Hall's experience in the nursery industry plus economics expertise makes him relevant to our business & a popular speaker. He is author of 'Charlie's Angle' and 'Making Cents of Green Industry Economics.' Program and details coming soon.
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 INDUSTRY NEWS



Social media spring cleaning
Nursery Management
Spring not only brings April showers and May flowers, but a renewed energy for life and organization. So why not put that motivation to good use by dusting the cobwebs off of your social media profiles? Here are seven simple things you can do this spring to refresh your social media profiles and get them looking all bright, shiny and new.
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Study offers strategies to win over non-flower buyers
Greenhouse Product News
The Floral Marketing Research Fund highlighted additional results from its Purchasing Barriers for Non-Flower Buyers study. The findings offer insight into what discourages or encourages customers to purchase flowers by examining consumers who have not purchased flowers in the past 12 months.
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A need for seed
Lawn & Landscape
While the world is often fueled by the laws of supply and demand, the ever-present need for quality turf seed in the green industry seems to outweigh what's readily available. Worse, there may not be a quick end or an easy solution at hand.
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Color trends heat up sales
Greenhouse Management
In a highly visual industry like ours, color is everything. Keeping up with color trends can help growers and retailers inspire consumers and in turn, increase profits. Pantone, considered by many to be the authority on color, names an annual "color of the year," that drives product development in just about every industry, from fashion to product packaging. So what influences color trends? While there's no one driver that determines the "in" colors, one factor does have a tremendous influence: the economy.
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How 2 postharvest care products worked on potted plants
Greenhouse Grower
Proper handling of potted plants at retail ensures plants will perform to their genetic potential for the end consumer. It is often impossible to keep plants watered when they are in supermarkets or on retail shelves. The delayed release of ABA-type products for reducing postharvest water loss has increased the need for other products. Therefore, to reduce dehydration, avoid wilting and maintain an efficient hydration system, a study was conducted at North Carolina State University to evaluate the efficacy of two products designed to improve the postharvest quality of potted plants: Chrysal VaporSeal and Chrysal Aqua Pad.
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Choose enticing edibles for your inventory
American Nurseryman
Your mother was right. For that matter, so are the American Dietetic Association and every doctor you've ever consulted. Fruits and vegetables are good for you. They're good for your business, too. In the past few years, home gardeners once again have adopted growing their own as a way to reap the benefits of fresh produce. Whether it's a matter of environmental consciousness, economics or simply the desire for that homegrown taste, the fruit and vegetable trend is growing.
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Spring 2014 update: A mixed bag for retailers
Today's Garden Center
Spring has not sprung yet for all garden centers this year. With some regions continuing to receive late blasts of winter weather, some retailers are analyzing what they can do to take advantage of the late start.
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Organization for industry association executives elects new leaders
Lawn & Garden Retailer
The Nursery & Landscape Association Executives of North American announced at its April 17 annual membership meeting in Savannah, Ga., the election of its president, president-elect and vice president as well as the selection of new board members.
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