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Home   Calendar   Networking   Career Center March 18, 2010
 

 
 



Where are coated prices headed? Let's vote on it!
Dead Tree Issue    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Just when the wheels had fallen off the attempt to raise North American coated-groundwood prices, the wagon started rolling again. More





Measuring social media with Web analytics, part 1
Search Engine Watch    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Social media is increasingly becoming a measurable medium. However, many companies have yet to develop a social media measurement strategy, or they're struggling to get theirs properly implemented. More

Most businesses still only "experiment" with social media
WebProNews    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Social media use among businesses has grown significantly over the past year or two, but new research from E-Consultancy, in association with the Online Marketing Summit, indicates that most businesses are largely still in the experimental stage when it comes to their efforts. More



Smartphones will shake up paid content debate
Reuters    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Media companies longing to bring a paid-for culture to the Internet might just get what they want if they pay more attention to the smartphone revolution that is changing the way people access the Web. More



iPad strategies for publishers
News after Newspapers    Share    Share on FacebookTwitterShare on LinkedinE-mail article
This is a white paper based on and expanded from my earlier post on the same topic, prepared for the Digital Publishing Alliance meeting at the Reynolds Journalism Institute at the University of Missouri, Columbia, Missouri on March 7-9, 2010 More



What do people see in your marketing?
Associated Content    Share    Share on FacebookTwitterShare on LinkedinE-mail
article
The great unspoken truth about Marketing is that while marketers create names, taglines, websites, social media campaigns, etc. - they are unlikely to know why people reacted positively to their work. They may think they understand, but odds are they've simply been lucky. More

Will paid content put publishing back in the black?
eMarketer    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The success of Amazon.com's Kindle e-reader and online e-bookstore has spawned a paid e-publishing content marketplace that has grown rapidly in the past two years and shows no sign of slowing. Competition from other device-makers such as Apple promises to further stimulate what is already one of the most dynamic areas of the digital content ecosystem. More
 


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The articles that appear in Sidebar are chosen from a variety of sources to reflect media coverage of the publishing industry. An article's inclusion in Sidebar does not imply that Association Media & Publishing (formerly SNAP) endorses, supports, or verifies its contents or expressed opinions. Factual errors are the responsibility of the listed publication.

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