Associations are constantly on the lookout to create change in their industry, and also to remain relevant. Paul Smith, the executive director of the Canadian Association of Career Educators and Employers was kind enough to share his experience with his organization, the...
Let’s face it, most of us are addicted technology futurists. Who doesn’t enjoy speculating about what technology marvels will be commonplace in the coming decades? Will it be 3D printing? Artificial intelligence? “Singularity”? All are buzzwords of...
The future is digital, so we (particularly the older generations) better start understanding what that really means and applying it to the way we lead and manage our organizations.
Well-run live events are still one of the most powerful ways that association professionals can network, learn and share ideas. And some of the best connections you’ll make at a show are not always in the obvious places.
Associations are perfectly primed to serve as spokespeople for their respective industries. Yet, few associations are capitalizing on this despite the relative ease and cost-effectiveness of a proactive communications strategy. Veteran PR professional Sheri Singer provides...
Do you want to be seen as the leader of knowledge and learning in your field or industry? Do you want access to a constant stream of high quality ideas and content that help you connect with members and customers, build your audience, and generate new product ideas? If you...
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