How much time, care and preparation do we put into board meetings? If we attempted to put a value on the cost of holding and executing a board meeting, the costs would be in the tens of thousands of dollars when you factor in volunteer...
How much time, care and preparation do we put into board meetings?...
Most associations are nonprofit. Practices and assumptions about what it means to be an association and a non-profit have evolved internally rather than in response to the way members and markets have been changing, and have...
Your social media strategy will need to evolve with the times and cannot be the result or some replica of a common and worn out approach. Success requires intelligence, an understanding of real data and attentiveness to trends and...
The happiness of an association membership pro, perhaps more than staff from any other department, likely hinges day to day on the performance of a key IT system: association management software. An association management software system can be a crucial tool for success...
Membership is all about relationship. There is a marketing lifecycle that you need to keep in mind. In membership, the marketing lifecycle segments the membership experience into five consecutive steps.
Conventional wisdom says that millennials prefer virtual and digital meetings over face to face ones. But according to an infographic compiled by CT Business Travel and NeoMam Studios, 78 percent of Gen Xers and 80 percent of millennials say they actually prefer in-person...
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