Targeted guests are more likely to download visitor guides, sign up for newsletters, click through to hotel partner websites and—perhaps most important—book via booking engines.
The way we advertise to and engage with consumers has changed dramatically thanks to the explosion of mobile. Today's travelers use multiple devices to plan their trips and then stay up-to-date while on-the-go.
Airport hotels have always served a specific set of needs, but this niche industry seems to be entering a new era.
Last-minute travel is the only way some travelers take a vacation, but their searches on travel sites don't always match up with what they actually end up booking.
What's most important as you tour the globe is the people you meet along the way. Local people. They're all the history and the culture, the knowledge and the experience, the good and the bad of an entire nation.
Big increases in visitors to Oregon coastal state parks and a July with 91 percent lodging occupancy in central Portland make 2015 shape up as a record year for Oregon travel and tourism.
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