vrma Weekly Update MultiBriefs

Making a first impression with words

How do you interact with your customers, prospects and partners? Chances are, you are sending emails and letters, or posting to a blog or website. Perhaps you maintain a LinkedIn profile or corporate Facebook page. Each one of these platforms provides a way to interact...

source: Molly Hamilton
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Know of an upcoming vacation rental industry event that should be included? Email us the name, dates and website for the event for consideration to have your event featured here. Jan. 29, 2015: VRMA January Webinar: The One Page Marketing Plan Guaranteed to Increase...


As rumored, Expedia announced it has acquired Travelocity from Sabre Corporation for $280 million in cash. The acquisition follows the 2013 strategic marketing agreement between Expedia, Inc. and Travelocity under which Expedia has powered the technology platforms for...

source: VRMIntel

Airbnb has grown quickly over the last several years, but there are still parts of its marketplace that are difficult to navigate. Due to the nature of peer-to-peer rentals, guests never really know what to expect before stepping...

source: Tech Crunch

It's vacation rental horror story season. It's the time of year when everyone loves to complain about that overpriced home that ended up being a dump, or the greedy landlord who pocketed their deposit — or worse, a completely fraudulent listing, where they wired money...

source: USA Today

Tweak your 2015 marketing plan to meet desires and expectations your target audience is predicted to have this year! Check out what industry professionals are predicting for the upcoming travel year, as well as what is trending and new in the world of travel!

source: Paveya

There are vacation rentals and then there are fabulous vacation rentals. What is going to make your rental stand out from the competition? If your interior is looking tired and outdated, it is time to redecorate. Design has become more important than ever. There are many...

source: The Island Connection


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