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GOP win puts the brakes on energy, climate bills Houston Chronicle Share ![]() ![]() ![]() ![]()
Customers unwilling to pay to be 'green' hurt Green Building Center Deseret News Share ![]() ![]() ![]()
A trend toward "greener" buildings in recent years failed to keep the doors open of a small business dedicated to the cause. The Green Building Center, which was meant to facilitate environmentally-friendly remodeling by homeowners, has been forced out of business and owner Ashley Patterson's dream has crumbled. More The case for green building in a maturing market Environmental Leader Share ![]() ![]() ![]()
The motivations and factors leading to the implementation of green building practices can be quite diverse relative to a client's overall facility and organization objectives. In the recently completed Opening the Door to Green Building study (a market perception study conducted by the Northeast Ohio Chapter of the USGBC and Sustainable Rhythm), participants were asked "How well do you think the case for green building is being made around the following concepts?" More Study: 95 percent of green-marketed products utilize misleading claims EcoHome Magazine Share ![]() ![]() ![]()
In the 2010 edition of its "Sins of Greenwashing" report, environmental marketing company TerraChoice found some form of greenwashing in more than 95 percent of consumer products labeled as "green." The construction sector by itself fared only slightly better, with greenwashing evidence in close to 94 percent of eco-marketed products. On a positive note, that 95 percent is an improvement over last year, in which only 2 percent of studied products were free of greenwashing (and only 1 percent in 2007). More Facebook kicks off a weak green offensive Reuters Share ![]() ![]() ![]()
Facebook has been repeatedly called out for not doing enough to promote renewable energy for its new data center, so what is the massive social network doing with this public relations dilemma? Launching its own Facebook page and joining groups to demonstrate its green cred, of course. More |
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