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Take WIGI's brief industry survey for a chance to win a new Kindle Fire HDX!
Women in Games International
We'd like to know your thoughts on how we're doing and where we might be able to go in 2015. And in exchange for briefly sharing your thoughts, you'll be entered to win an Amazon Kindle Fire HDX (7")!

Our survey takes only five minutes to complete, and your answers will be processed anonymously, so what are you waiting for?


Deadline to participate is April 10.
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Video game industry enjoys big month
PC Magazine
The video game industry had a terrific February with games, hardware and accessories all enjoying sales increases for combine sales of $956 million for the month, the NPD Group reported recently. Growth in all three categories amounted to an 8 percent year-over-year sales increase from the same month a year ago, NPD analyst Liam Callahan said.
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I Make Games — video channel providing female role models in game development
Women in Games International and International Game Developers Association

Research shows that middle school girls are interested in developing video games, but they often lose confidence as they get older. Role models can make a difference. I Make Games is a new campaign sponsored by WIGI and IGDA to provide female role models in game development.

Our goal is to cultivate a YouTube channel that female game developers are continually adding to, with their own stories about game development. We are reaching out to developers at GDC, asking them to help seed the channel with videos. Please check out to see the research, and learn how to create your own videos for the channel.

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Industry Event Calendar
Date Event Location
March 28 Montreal Independent Games Festival 2015 Montreal, Quebec
April 11-16 NAB Show 2015 Las Vegas, Nevada
April 13-14 Cloud Gaming Europe 2015 London, United Kingdom
April 16 MCV Awards 2015 London, United Kingdom
April 21-25 Games For Change Festival
New York

See the full calendar of events here.

SXSW: Harassment is 'a thing that happens' in the game business
Los Angeles Times
At the South by Southwest games festival in Austin on March 13, three renowned industry artists and designers spoke about the challenges of working in games, specifically relating to the experience of being a woman in a male-dominated field. There were universal stresses. One spoke of the horror of bombing an interview. Another compared getting artists to work together as herding cats. Then Alison Carrier, a designer for Electronic Arts-owned mobile studio Red Crow Austin, brought up some less embarrassing and less humorous stories.
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It costs more to play as a female in mobile games
Fewer games than you think offer free playable female characters by default A 12-year-old has discovered that it costs gamers more money to play as female characters than male characters in the most popular iPhone games. The Washington Post ran an article by 12-year-old Madeline Messer in which she explored the accessibility of playable female characters in the top 50 iPhone games, which her parents allowed her to download for the sake of research.
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Q&A with the congresswoman taking on Gamergate
Massachusetts Rep. Katherine Clark recently called other members of Congress to sign a letter with her that demands the FBI crack down on cyberstalking and online harassment. Clark first became involved in this issue when she learned one of her constituents, Brianna Wu, was a victim of Gamergate. Last year, Wu, a Boston-based video game developer, received a series of death and rape threats after personal information, including her address, was published on 8chan, a message board site where users typically post anonymously. She had to flee her house and since has had to turn down various public-speaking engagements.
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The awful truth behind sexual harassment of women gamers
The Huffington Post
Speaking on a panel at indie game convention PAX East in 2012, Jenny Haniver recalled what happened one time when she tried to tell a male gamer about a nearby adversary. Haniver runs Not in the Kitchen Anymore, "a website which documents and examines her experiences as a female gamer through a collection of transcribed audio clips recorded while she games online." Like many other women, she's frequently harassed by male gamers because of her gender and has been for years.
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The 7 habits of highly successful game developers
Aristotle said, "We are what we repeatedly do. Excellence, then, is not an act, but a habit." With that in mind, read on for the seven habits that game developers should adopt if they wish to succeed.
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Miss an issue of WIGI Weekly? Click here to visit WIGI Weekly archive page.

Will word of mouth be enough to get casual game players into VR?
Most people who consider themselves virtual reality enthusiasts have the same origin story as the rest — they used an Oculus Rift development kit, a Project Morpheus or some other virtual reality headset for the first time, and instantly fell in love. For early adopters and technology enthusiasts, that type of evangelism is nothing new, but it's been particularly effective for getting folks excited about virtual reality hardware. But will that same phenomenon entice the casual gaming market — one that isn't as likely to invest in new technology based on buzz alone?
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Female executives share their top tips to succeed in technology today
Women in Canada represent the majority of university graduates, yet they only account for 39 percent of those convoking with a STEM degree. This number drops further when you look at how many are currently employed in high tech occupations, with women representing 18 percent of employees on average. OpenText spoke with a number of its female employees and customers to share key points and advice for fellow women looking to succeed in the technology sector.
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Looking to get your own article published this year?
In an effort to enhance the overall content of WIGI Weekly, we'd like to include peer-written articles in future editions. As a member of WIGI, your knowledge of the industry lends itself to unprecedented expertise. And we're hoping you'll share this experience with your peers through well-written commentary. Make 2015 the year you get published as an expert in your field! Our group of talented editors can help with final edits. If you're interested in participating, please contact Ronnie Richard to discuss logistics.
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2015 LA Games Conference is coming back on May 6!

Women in Games International
On May 6, join keynote speakers Ted Schilowitz (VR Creator & Futurist of 20th Century Fox and CinemaVangelist of Barco) and Rob Pardo (Game Designer and Former CCO of Blizzard Entertainment) as well as executives from Electronic Arts, Twitch, Rovio, SGN, Zynga, Glu Mobile and more influential decision-makers in the digital media industry at Digital Media Wire's Annual LA Games Conference to network, do deals and share ideas about the future of games and connected entertainment!

Held in the iconic Hollywood Roosevelt Hotel, LA Games Conference is a favorite among game, media and investment leaders for the high energy, focused environment for networking, meetings and deal-making. Featuring two tracks with fireside chats, roundtables, panels and presentations on digital game investment, creation, distribution, marketing and monetization, the event brings together many of the elite in the industry for top sessions and power networking. Pre-registration rate ends on March 31. Save 15 percent when you register with code WIGI15 at

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Missed last week's issue? See which articles your colleagues read most.

    GDC reports record-breaking attendance and announces 2016 dates (Gamasutra)
In the documentary 'GTFO,' female video gamers fight back (The New York Times)
Intel aims to double the number of women in gaming (VentureBeat)
'Games were supposed to be a fun career choice: Now I'm afraid I'll get murdered' (Business Insider)
GDC 2015: Did you miss anything? (Develop)

Don't be left behind. Click here to see what else you missed.


WIGI Weekly
Colby Horton, Vice President of Publishing, 469.420.2601
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Christina Nava, Content Editor, 469.420.2612 
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