April 24, 2015 ##EMAIL##, you've received this email because you're a supporter of emotion analysis technology. Archive
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Computers that know how you feel will soon be everywhere
Sometime next summer, you'll be able to watch a horror series that is exactly as scary as you want it to be — no more, no less. You'll pull up the show, which relies on software from the artificial intelligence startup Affectiva, and tap a button to opt in. Then, while you stare at your iPad, its camera will stare at you.

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Affectiva announces availability of free evaluation of emotion-enabling SDK for iOS, Android and Windows
Affectiva, the global leader in emotion sensing and analytics with over 11 billion data points collected to date, has announced the availability of its industry-leading Software Development Kit on Microsoft Windows, joining iOS and Android as supported platforms. Also, Affectiva announced it would make its SDKs available to developers for a 45-day free evaluation.
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Hershey Smile Sampler emotion-enabled with Affdex SDK

Experiential design firm Wild Blue Technologies has build a Smile Sampler for The Hershey Company. This innovative consumer experience builds a strong brand connection by delivering an in-store happiness moment — all centered around a smile — at the point of purchase. See the Smile Sampler in action.

"At Hershey, we recognize the importance of leveraging technology to drive emotional connections. The ability to capture and connect that emotional response to consumers' favorite brands is a game changer for the industry."
-Frank Jimenez, Senior Director of Retail Evolution, The Hershey Company

"Leveraging Affectiva's emotion recognition SDK, we were able to provide a unique way for consumers to sample Hershey products in real time while they were making a decision at the point of purchase. No other emotion recognition SDK has been as accurate and easy to use as Affectiva's Affdex SDK. "
-Steve McLean, President, Wild Blue Technologies

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Rana el Kaliouby to speak at TEDWomen 2015
From May 27-29, Rana joins an awe-inspiring list of speakers who will present at TEDWomen in Monterey, California. This year's speakers include former U.S. President Jimmy Carter, former President of Ireland Mary Robinson, CFO of China's Baidu Jennifer Li, actress and writer Maria Bello, actresses Jane Fonda and Lily Tomlin and Ringly CEO Christina Mercando.
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How companies are figuring out what you're really thinking
Canadian Business
Canadian Business takes a look at how companies are digging deeper for consumers' genuine reactions through facial-recognition software. Affectiva is noted throughout for our ability to gather and analyze feedback, as well as how that data can be applied to every aspect of ad. Also, find out who benefited most from an alien.
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Smile! We're analyzing how you're feeling using videos
Rana shared her thoughts on the need for emotion analysis and interaction in the digital world with Kai Ryssdal of Marketplace in this recent interview: "Emotions influence every aspect of our life; how we connect and communicate with each other and also how we make decisions. We feel that our emotions are missing from the digital world and our digital experiences.”
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Did You Know That...

To date, we have gathered over 11 billion emotion data points

By measuring frame-by-frame nearly 2.8 million face videos of more than 30 seconds average length for varying emotion expressions, we have amassed the largest emotion data repository in the world.

Rana el Kaliouby talks Affectiva, emotions on CNN

Recently, Rana met with Samuel Burke at CNN studios in New York to share the ins and outs of Affectiva. Take a second to watch as Rana takes Burke through the features, and even gives the media entity a quick anaylsis of one of their promos.

Dan McDuff presents at
Strata + Hadoop World

Dan McDuff, Principal Scientist at Affectiva, (@danmcduff) will present on May 5 at Strata + Hadoop World in London. McDuff joins the best minds in big data as they gather to discuss, learn and explore complex data and analytics issues during this three-day event.

Ashoka Future Forum

May 14, Rana will head to Washington, D.C. to participate in the panel discussion "Encoding Empathy in Technology" at the Ashoka Future Forum.

IEEE International Conference on Automatic Face and Gesture Recognition

During the fourth week of May, Dan McDuff will be at IEEE International Conference on Automatic Face and Gesture Recognition in Ljubljana, Slovenia, where he will present "Event Detection: Ultra Large-scale Clustering of Facial Expressions."

What could you do with the largest emotion database in the world?

In advance of his presentation at the Deep Learning Summit, Daniel McDuff — the Principal Research Scientist here at Affectiva — shared our vision for how emotional intelligence and digital experiences are hand-in-hand in advancing deep learning.

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Affdex Insight

465 Waverley Oaks Road, Suite 320
Waltham, MA 02452
Email: info@affectiva.com
Phone: (781) 996-3037

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