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CMAA adds new Corporate Advantage Partner: entegra
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CMAA is pleased to announce that entegra, a subsidiary of Sodexo that provides customized purchasing and distribution services for food and related supplies, has made a multi-year commitment to support CMAA and The Club Foundation as a silver partner in the CMAA Corporate Advantage Program. "Entegra's commitment to CMAA is a testament to their appreciation and understanding of our industry," commented CMAA Chief Executive Officer Jim Singerling, CCM, CEC, who serves as president of The Club Foundation. "This level of commitment is beneficial to our members and, in turn, their facilities." More


Share your success
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Premier Club Services and the Research Department frequently field questions regarding industry contacts and sample documents. Has your club recently outsourced part of its operations? Did you just revamp your catering contract? Do you believe you have a stellar new board member orientation? Submit case studies, success stories, member/staff spotlights and share your success with other CMAA members. E-mail to get involved.

USCIS announces revised I-9 Employer Handbook
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U.S. Citizenship and Immigration Services has released an updated Handbook for Employers to assist employers with the I-9 employment eligibility process. New information includes electronic storage and retention of I-9 forms and how to process an employee with complicated immigration status. More

A Platinum Valet Experience

International Parking Systems, Inc is a full service valet and hospitality company. We are committed to providing a platinum level of customer service to our clients while offering the most competitive pricing in the industry. Visit us today at for more information and a list of our other services.

It's not too late to Run With the Presidents
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Please join Allan S. U. Lum, CCM, CCE, and The Club Foundation on Sunday, Feb. 27, for the 2011 Run With the Presidents. This fun event consists of a 5K run or 1.5-mile walk to benefit Special Olympics of Florida and The Club Foundation. Gather together your friends, family and colleagues for a morning of fresh air, exercise and charity. More

Helpful hints for Conference
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The 84th World Conference and Club Business Expo is just two weeks away. In order to help out attendees that have never been to Conference or Orlando, we've compiled a list of tips to help you prepare for the event. If you have any additional questions not covered on this list, call (703) 739-9500. The deadline for registration is Thursday, Feb. 10. Conference information is online.

Industry-wide effort leads to PCS Signature Item available at Conference
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The 2010-2011 Premier Club Services Signature Item, Club Programming and Event Management, will be mailed to PCS subscribers in late February and will be available at Conference. The resource was inspired by the Idea Fair at Conference and reflects the best of these examples and other successful and creative programming and event initiatives from a cross-section of CMAA-member clubs throughout the country. Here is a sneak peak at an entry by San Gabriel Country Club. More


Recently, CMAA Headquarters and Boca West Country Club upgraded their offices to Broadsmart IP reducing their telecom expense by more than 30% while adding disaster recovery, and cutting edge phone system features. Global Systems Telecom is providing the Broadsmart Solution exclusively to CMAA members nationwide. Click here to discover how you can be the next club to take advantage of this CMAA supported opportunity!
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How does your telecom system help you provide exemplary member service?
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CMAA has forged a relationship with Global Systems Telecom, Inc. and Broadsmart to custom design a telecom program specific to meeting the changing needs of clubs. Benefits extended to clubs are both operational and financial efficiencies including hosted IP technology, disaster recovery, a PC-based portal to allow for real time changes, no capital expenditures, savings upwards of 20 percent and more. More

Biggest Loser winner named CYBEX Fitness Ambassador
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CYBEX International, Inc., a leading manufacturer of premium exercise equipment, announced today that it has named Patrick House, the Season 10 winner of The Biggest Loser, a CYBEX Fitness Ambassador. House will represent the company at numerous events, including the Club Business Expo and The Club Foundation's Run With the Presidents, to educate the fitness industry and consumers on the high level of performance delivered by the CYBEX brand of cardio and strength training equipment. CYBEX is a Silver Corporate Advantage Partner. More
Running a business today means a lot of juggling. At Mission Linen Supply, we want to make your job easier. Our full line of product offerings makes it possible to do most of your purchasing from one supplier, simplifying the buying process and saving you money. Visit us at Booth #1029 and enter our raffle to win a FREE logo mat. Click here for more about Mission Linen Supply.
Diversify your Workforce Globally!

Access a large network of global talent by partnering with Worldwide Cultural Exchange, Inc. WWCE offers world class service and support throughout the J-1 Visa program including housing and transportation assistance, arrivals orientation, and Social Security application management. Participants are exempt from Social Security, Medicare, and Federal Unemployment Taxes. Free for Employers! MORE
The Grill You Can Fold & Take Anywhere!
Whether it's lunch on the patio for the golf tournament or a poolside barbecue for the tennis crowd, when the feast moves outdoors, you’ll be ready with the Slimfold portable grill. With the performance, durability and presentation club managers demand, Slimfold sets new standards for professional outdoor cooking. Click here to see the Slimfold in action.


The evolving state of retail
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Golf retailing is not the revenue generator it was during the loose-money era of five or 10 years ago. For many course owners, the process of ordering, stocking and selling merchandise is their least favorite part of the business. But to Rick Smith, general manager of Eagle Ridge in Gilroy, Calif., pro shop retailing follows the same dynamic it always has. More

Tennis on the rebound
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Tennis is enjoying a comeback these days, particularly among the younger crowd. Several factors are in play behind this trend, not the least of which is the celebrity appeal of tennis stars like Venus and Serena Williams. There's also been a boost from the success that the U.S. Tennis Association's QuickStart Tennis program has had in helping to introduce the sport to kids, and from the appeal of using tennis to develop cardiovascular strength and discipline in youngsters, at a time when the nation's youth obesity levels are staggeringly high. More

Experienced? Numbers do not lie!


PGA Merchandise Show suggests wave of positive momentum for golf
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The PGA Merchandise Show is traditionally a barometer for the business of golf in the year ahead and this year's event established an enthusiastic tone with increased participation levels across all segments and an uptick in business conducted. This indicates that the golf industry is riding a wave of positive momentum into the 2011 business cycle. More

Kiawah to offer amateurs unique opportunity
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In August of this year, 12 months before the 2012 PGA Championship on Kiawah's Ocean Course, the resort will open the course to play under the same major championship conditions the pros will play at the PGA. Great idea. It's also a dress rehearsal for Kiawah's superintendent Jeff Stone, with months to correct any elements that don't work, and an opportunity for amateurs to see what they'd shoot playing the course exactly as the pros would play. More

Membership Surveys & Strategic Plans
The Ferreira Company is considered to be the "Best Membership Survey Company." We have helped over 250 private clubs "Succeed" over the past two decades. MORE


Woods' Dubai course development shelved
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A multi-billion dollar golf estate in Dubai, that was to bear Tiger Woods' name, has been shelved for the time being because of the worldwide economic downturn. The estate was to house a $1 billion golf course, surrounded by a complex of 100 villas, 75 mansions, 22 palaces, a boutique hotel, a golf academy and 30,000 full-grown imported trees. More

Conspicuous consumption is back
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Rich Americans are not only shopping again. They're showing off their purchases, despite an economy that still leaves millions of people jobless and underemployed. "It's not polite to flaunt money when your friends are out of work," says Erika Maschmeyer, an analyst of retail stocks at Robert W. Baird in Chicago. Now, though, "we're far enough away from the disaster of 2008. We're back to normal fashion cycles." More

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Check out the latest Association events including upcoming events hosted at CMAA-member managed facilities on CMAA's Association Calendar!


Do you have a question regarding one of the stories featured here or a suggestion for a future article? Would you like more information about a specific topic? Do you have an event at your club you'd like mentioned in an upcoming edition? We always welcome your feedback and suggestions. Click here to submit your inquires to John Scott, Associate Editor and Communications Manager at CMAA.

Savor the Experience

The Official COFFEE of the CMAA.



Your club can now instantly update news, schedules, menus, weather, ads, and much more! Signera digital signage makes it easy to communicate more effectively. Call 301-714-0110 or click here.

The Elegance of Hammered Copper

Sertodo Copper, durable equipment for decades of beautiful service, For CMAA pricing, contact sertodocopper, or call 512.923.4885

CMAA Club Connection
Colby Horton, Vice President of Publishing, 469.420.2601   Download media kit
Steven Brittain, Sr. Content Editor, 469.420.2625   Contribute news
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