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DFWAE NEWS

Save the dates!
DFWAE
May Lunch & Learn: Wednesday, May 20 – CAE Discussion Groups
Presented by Michele Packard-Milam, CAE, Executive Director, The Mended Hearts, Inc.
To overview and discuss questions that may appear on a CAE exam. This Lunch and Learn will focus on how becoming a CAE is good for you and your career.
11:30 a.m. - 12 p.m – Registration and Networking
12 p.m. - 1:30 p.m. – Luncheon and Presentation
Location: Hilton DFW Lakes Executive Conference Center, 1800 TX-26, Grapevine, 76051
Early Registration

DFWAE Choosing Leadership program
Will you choose to be a leader? This program for DFWAE members is designed for those wanting to brush up on their leadership skills, and it is so named because we know leaders are made, not born. To learn more about the program, look for Choosing Leadership under the Events tab at DFWAE.org or contact Judy Pulice, program coordinator.

DFWAE Toastmasters
DFWAE Toastmasters meets 2nd and 4th Tuesday of each month at National Athletic Trainers’ Association, 1620 Valwood Parkway, Suite 115, Carrollton 75006. Learn More

DFWAE Readers Group (Online)
You're invited! See reviews and recommendations from member participants, while sharing your favorite reads! Click here to engage with the DFWAE Readers Group. Connect using your existing Goodreads account, or join for free!
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Free webinar: Social media without wasting your time
MultiView
The age of social media experimentation is over, and this resource-gobbling activity needs to pull its own weight. So how do you really engage members and other stakeholders — without wasting your time? How can you generate "content" that demonstrates value, particularly when the competition is free? Most importantly, how can you protect against identity theft, brand hijacking and other risks? Join us on Thursday, May 14 at noon ET as author and social media expert Randall Craig shares practical advice and insight in a tight, content-focused free webinar.
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INDUSTRY NEWS

Retired members: Tough to serve, too many to ignore
Associations Now
There aren’t a lot of clear best practices in associations for how to craft a successful membership offer for your industry’s retirees, but with baby boomers moving past 65, it seems like an opportunity ready for the taking.
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How your association can use video to engage members
Association Adviser
It’s all about video now. There’s no doubt that video is a powerful communications tool. Using social media, email, digital publications and events to promote your videos will help you inform members of this wonderful benefit you offer.
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Looking for similar articles? Search here, keyword ENGAGEMENT.


5 tips to help your members master association networking
MemberClicks
Networking. It’s one of your organization’s most valuable offerings. But while some of your members might be stellar networkers, others, such as your younger, less experienced members, might not know how to capitalize on this offering. If your members don’t see the value in networking, they’re likely to leave your organization over time. So to help these emerging professionals make the most out of your association’s networking opportunities, try passing along these five tips.
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3 things your association needs to STOP doing to thrive
Principled Innovation
The central imperative for 21st century association decision-makers is to build their organizations to thrive. If you’re serious about taking action on this imperative, then it’s high time to create the necessary conditions for moving the work forward by ending three orthodox mindsets that still exist within the vast majority of associations.
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The correct answer is...

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Little habits that hurt association credibility
Smooth the Path
We hold our place in conversations with filler words which act as a bridge between coherent thoughts. Most commonly these words are “ah,” “um,” “er,” and “so, you know.” We slide in filler words to indicate to others that we’re still talking. If people use filler words in their communications do organizations use the equivalent of filler words in their marketing messaging? What little signals are associations unintentionally sending that make them less credible and trustworthy?
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How to write your next piece of content (infographic)
SocialFish
In writing, process is necessary because you need a kind of road map to get you to where you need to be. Use these 12 steps from Ann Handley’s “Everybody Writes” to take your writing from a discombobulated mess to a coherent, useful piece of content that engages audiences.
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The ultimate guide to launching an online community
Socious
If you have never launched an online community before, it can be a daunting task. Developing a new, long term component of your organization’s strategy from scratch means you are in charge of the building blocks that will ultimately support or impinge the investment’s success. How the online community is positioned and put together from day one is critical. The key is to prepare, assess and strategize. With simple planning and a clear vision, a smooth and successful launch is easier than you ever anticipated.
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What nonprofits can learn from a taekwondo master and a piano teacher
By William D. Pawlucy
It is amazing how everyday life can help shape our thinking in areas we never thought would be impacted by unrelated activities. My taekwondo training began in the 1980s with an achievement of my black belt about five years ago. Contrast that to music, which is a completely different discipline. My piano training started a short five months ago. Yet it is amazing that both my taekwondo master and my piano teacher taught me three concepts that I can relate back to nonprofit organizations: be methodical, be crisp and be decisive.
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DFWAE Leadership Briefings
Colby Horton, Vice President of Publishing, 469.420.2601
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Shawn Smajstrla, Senior Business Editor, 469.420.2644   
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