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101 Bad Business Buzzwords and Why You Should Avoid Them

Today’s marketing and proposal materials are littered with important-sounding words that have no real value. Seamless, top-notch, world-class, laser-focused, and best of breed. We've all been guilty of using terms like these in place of meaningful descriptors. Unfortunately,...

source: Joe Latta
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Here are some further highlights from the NRF’s back-to-school report: * Majority of people (44.5 percent) shop for school supplies one month before school starts. * 46% of people will shop for sales, and 26.6% will use coupons...

source: Business2Community

Back-to-school shopping is much different from what it was even a few years ago. Shoppers now have real-time dynamic information in hand, and are making shopping decisions faster. Many retailers are trying to keep up with the frenetic pace of today’s shopper, and struggling...

source: Independent Retailer

Retailers can drive increased back-to-school consumer spending by using local broadcast television to geographically target shoppers based on the more than 16 different U.S. school start dates, according to a special edition analysis by TVB. “There are 16 different...

source: TV NewsCheck

September may be several weeks away, but it’s high time for retailers to prep for the back-to-school shopping season. Considered the second biggest shopping event of the year (right after the holidays), merchants should expect a...

source: Business2Community

The 2014 Brand Keys Back-to-School report card is in: households with school-aged children (pre-school through 12th grade) plan on spending more – an increase of 9%, and an average spend of $655.00. Online has, of course, been growing and increased use of mobile...

source: Forbes

The more cold the weather, the more sluggish retail store sales are because store footfalls take a dip. This is what kept the ICSC-Goldman Index at lower levels during the first quarter this year. However, readings are now warming up with...

source: Market Realist

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