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101 Bad Business Buzzwords and Why You Should Avoid Them

Today’s marketing and proposal materials are littered with important-sounding words that have no real value. Seamless, top-notch, world-class, laser-focused, and best of breed. We've all been guilty of using terms like these in place of meaningful descriptors. Unfortunately,...

source: Joe Latta
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Most businesses in the UK, France and Germany feel guidelines to achieve compliance with new European Union cyber security legislation are unclear, a study has revealed. A third of organizations polled also do not understand the impact...

source: Computer Weekly

Most analysts and commentators agree that 2014 was the year mobile reached a tipping point. With over 1 billion mobile smartphones in circulation, 2014 marked the first year that mobile Internet usage surpassed desktop use in the U.S....

source: JD Supra Business Advisor

Data breaches and information security have always been top priorities for brands across industries, but recent media coverage has brought such matters to the center of national consciousness. Yet, while more consumers are increasingly aware of the threats such dangers pose...

source: 1to1 Media

Among some of the most hotly debated topics in tech is the issue surrounding using student data to market and target advertising to young users. Privacy advocates in the U.S. have been vocal over the years about passing legislation that will protect the data of students....

source: Inside Counsel

The Federal Trade Commission (FTC) on Tuesday released its report on the Internet of Things, following their November 2013 workshop on the subject. DMA issued the following statement in response to the report: “DMA agrees with the FTC that it is vitally important to...

source: Direct Marketing Association

Data Privacy Day is celebrated every year by companies, trade associations, and consumer groups in order to raise awareness about the importance of protecting the privacy of personal information online. Of course… every day is Data Privacy Day for data-driven marketers,...

source: DMA Advance Blog


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