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Destination News

Summer destinations look for solutions to tourists' seasonal stereotypes
Skift
Marketing beaches in the winter is a difficult task, suggesting destinations looking to break out of seasonal stereotypes need on-the-ground product development to give visitors a real reason to reconsider a place besides off-season prices and a smart ad campaign.
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Caribbean tourism boards take responsibility for managing visitor experience
Skift
As Caribbean destinations get smarter about how to market and foster their guest experiences, islands like Cuba and Haiti are also experiencing a Renaissance of sorts, realizing tourism is the biggest way they can change their images and boost their economies.
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How data inspired Tourism Australia to market its food and wine
Skift
Restaurant Australia is an $8.6 million advertising campaign from Tourism Australia that’s focused on the country’s food scene and agriculture.
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Chinese tourists step up for Abe as Japanese shoppers falter
Businessweek
The increasing wealth of travelers underscores the opportunity for Japan to expand its tourism industry as China’s burgeoning middle class holidays abroad. The yen’s slump to a seven-year low against the dollar is also broadening the country’s appeal globally and bolstering the Abe administration’s effort to double visitors by the 2020 Olympics.
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DMAI Spotlight


5 practical ways DMOs and EDOs can work together
DMAI
With the recent release of Destination Promotion: An Engine of Economic Development, a DMAI-sponsored study conducted by Oxford Economics, there is now a clear business case to support better collaboration between DMOs and EDOs.
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Where is Cvent taking the future of meetings?
DMAI
As one of the foremost cloud-based event management platforms on the market, Cvent has a lot of ideas for what the meetings industry can achieve by harnessing the power of technology.
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The voice of the meeting planner
DMAI
Do you know what meeting planners really think about your destination? Because you likely have a considerable stake in attracting group business, the answer to this question probably has a significant impact on your marketing strategies.
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Upcoming DMAI Events
Date Event Location
Dec. 15 Convention Sales SummitChicago
March 21-27 Destinations Week in WashingtonWashington, DC
March 25 Destinations ShowcaseWashington, DC
April 15-17 Marketing Innovation SummitSan Francisco
April 27-29 CEO SummitMonterey, Calif.
July 15-17 Annual ConventionAustin, Texas


Best Practices, Trends & Technology


AARP unveils top 2015 trends for 50+ travelers
Travel Industry Wire
According to the AARP 2015 Travel Trends survey, baby boomers will be active travelers in 2015, taking an average of four to five trips next year. The 50+ spend $120 Billion every year in leisure travel and it is not slowing down.
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What travel brands need to know about Snapchat
Skift
Despite its brevity, many of Snapchat’s attributes, especially its emphasis on visuals and immediacy, lead its users to share stories about their travels on the platform. As a result, travel brands are experimenting with a presence in the app.
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President and Chief Executive Officer

Visit Fort Collins

The President and CEO is responsible for the strategic direction and leadership of the Visit Fort Collins organization.


Survey: A poor website or app is more frustrating than the TSA
Travel Agent Central
Americans are so reliant on websites and apps for holiday travel, that more than half (57%) say that a poorly performing website or app would be more frustrating than dealing with the TSA.
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Adara launches travel ad platform fueled by big data
Real-Time Daily
Adara, a big data company focused on targeting traveler audiences, has launched the “Magellan travel intelligence platform,” a programmatic ad platform for travel advertisers.
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Industry News


Boomer winter travel on the rise while other generations slow down
Travel Industry Wire
Boomers plan to travel more this winter compared to last winter and the previous winter. Their younger counterparts are decreasing planned winter leisure travel according to a national survey by D.K. Shifflet & Associates. Boomer leisure travel has increased for the past two winters perhaps driven by the fact that Boomers are continuing to retire and find themselves with more time to travel.
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Airbnb introducing print magazine, Pineapple
The New York Times
Following in the footsteps of other digital brands like CNET and WebMD, Airbnb is getting into the print magazine business.
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Thanksgiving crowds happening year-round at airports, study finds
The Los Angeles Times
By next year, congestion at Los Angeles International Airport one day out of each week could be as bad as it is on the day before Thanksgiving, according to a new study.
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US outbound tourism snapshot for August 2014
Skift
A total 6.8 million U.S. citizens traveled abroad in August 2014, up six percent over August 2013, according to monthly statistics released by the U.S. National Travel and Tourism Office.
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Destination News Digest


Tourism agency: Visit NYC after holidays, too
The Associated Press via ABC News
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Glen Rose, Texas, CVB going international to seek visitors
Glen Rose Reporter
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Florida's Pinellas tourism taking aim at UK in new winter campaign
Tampa Bay Times
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Staten Island: Forgotten destination transforming into must-see spot
Travel Pulse
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Sumner tourist spending second-fastest growing in Tennessee
The Tennessean
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Number of US tourists to Japan increases
eTravel Blackboard
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British travel brands highlight UK's undiscovered attractions
Skift
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Attack in Jerusalem casts shadow on tourism
Travel Pulse
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Belize's 2014 tourism boom breaking records
Travel Pulse
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People


New coordinator takes charge at Orange, Texas, CVB
The Orange Leader
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Maryland's Hagerstown-Washington County CVB names news marketing, digital director
Herald Mail
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Cavanagh signs on with Washington's Olympia-Lacey-Tumwater CVB
Tech News
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