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Online Registration now open for 65th GWA Annual Symposium
GWA
You can now complete the registration for the 65th Annual Symposium from the comfort of your own computer. Simply click the link below and reserve your spot today! See you in Quebec City.
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Optional Tour Jardin des Quatre-Vents Gardens at Annual Symposium
GWA
We have received a special invitation to visit le Jardin des Quatre-Vents in beautiful Charlevoix county, about 2 hours from Québec City. This grand garden — largely the work of American Francis H. Cabot — is considered one of the foremost landscape gardens in North America. It is now being maintained by his son, Collin. Lunch will be on your own in the quaint village of La Malbaie. This is a limited invitation: there are only 40 places. First come, first served. Register today!
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Join GWA at the IGC in Chicago hosted by Region V — August 21
GWA
If you are participating in the GWA Annual Symposium in Quebec City, why not make a stop in Chicago on your way home? Join fellow garden writers at Navy Pier in Chicago Wednesday, August 21, 2013 for a day at the Independent Garden Center Show and a GWA Meeting. IGC, one of the largest garden-related trade shows in the Midwest, boasts over 1,000 vendor booths.
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PRODUCT SHOWCASE
  DRAMM invented the 400AL Water Breaker®

Dramm first invented the 400 Water Breaker® in the 1940s and has now become the standard of commercial growers worldwide. Dramm was also the first to introduce the famous rainbow colors to gardening products. Click here to read the story of Dramm.
 


Moving Into the Future survey results posted online
GWA
In February 2013, members were asked to assess their professional skills and professional development needs for educational content and delivery preferences. Those results are now available for you to view and download on the GWA website.
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GWA & PAR Finish 2013 GRO1000 Campaign in Cincinnati
GWA
On May 23, Mayor Mark Mallory (Cincinnati, Ohio) dedicated the Mill Creek Edible Forest Garden in Cincinnati along the Mill Creek River. The revitalization project is part of the nationwide GRO1000 garden and green spaces program. Once declared "the most endangered urban river in North America," the Mill Creek will be transformed with a newly constructed greenway trail and garden.
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Gardens & Explorations of the Inland Northwest — June 22
GWA
This exciting meeting hosted by GWA Region VI on June 22 in Spokane, Wash., will explore the Ferris Perennial Garden and the Nishinomiya Japanese Garden at Manito Park, the Finch Arboretum and the private gardens of Carol Anderson and Carol Starzel. Jack Nisbet, local teacher and naturalist, will share the life and explorations of Scottish naturalist David Douglas. Early registration ends today.
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GWA Photography & Marketing Workshop — June 28
GWA
Whether you write books, articles, and blogs, or you speak to live audiences, It's a Visual World and you are called upon to be a photographer as well. Photographs are no longer used just to illustrate a story; they often generate the narrative and greatly assist in marketing your expertise. Marketing your expertise is a key component in your success as a garden communicator no matter the media in which you work.
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INDUSTRY NEWS


What's your excuse for not writing?
Writer's Digest
By Jessica Strawser: One of the things I love most about working with writers is that so many of them are unflinchingly generous with their time, words and wisdom. So when I was recently approached by freelancer Monica Bhide and asked if I'd be interested in something purely motivational for our community of writers and readers, I jumped at the chance to have her as a guest here on "There Are No Rules."
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What you can learn from profitable new media companies
Mediabistro
It ain't easy being in the media business these days, or so they say. There are in fact lots of people allegedly, or actually, raking in digital dollars, according to an article from Fortune. They're all content producers with a journalistic twist. They are all different in their own ways, but you can parse out some ingredients for financial success in the industry.
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'The world cannot survive without the publishing industry'
Digital Book World
When it came to getting a book published and distributed to a wide audience, it used to be that publishing houses with editorial, production, marketing and distribution operations were in the driver's seat. All but a select few authors could dictate where the relationship went, how fast and under what terms.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    2013 Symposium speaker info now posted (GWA)
Good writing vs. talented writing (Brain Pickings)
If you're feeling down and out about a rejection letter ... (Writer's Digest)
GWA Photography & Marketing Workshop — June 28 (GWA)

Don't be left behind. Click here to see what else you missed.


The 7 deadly myths of digital publishing
Publishers Weekly
E-books may now outsell mass market paperbacks, but successfully selling digital editions of novels and other text-centric titles is only the first phase of a profound transformation of all segments of the traditional book publishing business. The immediate challenges in realizing the opportunities of e-books are many: navigating among the retail titans, placing your assets in the right hands and into the right channels, using Big Data effectively to optimize reach and revenue, and engaging directly with readers and building community.
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In search of a happy ending
FutureBook
Recent news and analysis of publishing has made me wonder if the book business is hoping for its own "happy ending." This happy ending looks something like this: Whilst a few die-hard geeks use their Kindles and iPads to read ebooks, "proper" readers wander around bookshops and libraries sniffing the pages as their children sit outside under a tree reading a book of poetry (printed book obviously).
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The biggest difference between Amazon and book publishers
paidContent
"We're in a major battle right now for the future of the industry," Brian Napack, a senior advisor at Providence Equity and the former CEO of book publisher Macmillan, said at the Publishers Launch conference at BookExpo America. "We have Amazon as an example, and certainly not the only example, of someone who's coming at this business from a completely different angle."
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Writing satisfies need for creativity, catharsis
USA Today
By Andrea Kay: Every three months, a group of us pile into my car stuffed with platters of cheese and turkey wraps, bottled water and chocolate chip cookies. We're all writers of some sort: A playwright, filmmaker, comic and two journalists. We drive to Columbus, Ohio, where we meet up with more writers — a novelist and storyteller — and U.S. veterans.
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GWA News Clippings
Colby Horton, Vice President of Publishing, 469.420.2601
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