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Tracking a bestseller through price changes
eBook Market View    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Vince Flynn's "American Assassin," published by Simon & Schuster in October 2010, was a Kindle bestseller by Dec. 8, when this study began, offered at $12.99 in the Kindle edition. From that date until Jan. 10, the book sustained a normal, steady downward trend on the bestseller list, from No. 22 to No. 53. More

Join Adrian Bloom during OFA

Join Adrian Bloom at OFA for lunch on Monday, July 11th at the Blooms of Bressingham® luncheon at OFA. He’ll also be attending the Blooms reception on Monday from 6:00 – 8:00 p.m. on the OSU campus. To RSVP for either event, e-mail Chris Kelleher.
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Why newspaper paywalls are still a bad idea
GigaOM    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Media industry research shows that more and more newspapers are implementing paywalls, possibly inspired by the launch of a "metered" wall at the New York Times earlier this year. Frederic Filloux argues in a blog post at The Monday Note that the metered approach can have benefits for papers that implement it, by boosting revenue and appealing to advertisers. But those positives can be more than outweighed by the negatives of a paywall. More

How to read a book contract — somebody's gonna die
The Passive Voice    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Let's assume you are an author represented by a literary agent. If Passive Guy asks you who your agent is, you’ll respond with something like "Suzanne Jones" or "James Davis." Passive Guy is certain Suzanne and James are wonderful people, but they're going to die. More

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GWA launches Working the Web training guides
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Welcome to the GWA training guide resources. We have plans for a series of helpful, how-to instruction guides to assist members in expanding their online skills utilizing various electronic media channels. We thank the GWA Emerging Technologies Task Force for their encouragement in moving the association to expand our online training resources for members. And, we extend special appreciation to Jean Ann Van Krevelen of White Willow Media for sharing her social media expertise by authoring this first series of Working The Web training guides. More

How to be a successful ghostwriter
Writers Digest    Share    Share on FacebookTwitterShare on LinkedinE-mail article
You might not like the idea of writing someone else's book — but the hidden benefits of ghostwriting could just change your mind. Here's why so many writers are taking this lucrative path, how to know if it's right for you, and what you need to do to break in. More

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Jobs using iCloud to pick apart PC industry
Bloomberg    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Apple Inc. Chief Executive Officer Steve Jobs, by introducing a service that shares files across different Internet-linked devices, takes another step toward sidelining the personal-computer industry he pioneered. Jobs, who helped popularize home computers with the Apple II and the Mac in the 1970s and '80s, is counting on the new iCloud product to let users synchronize and access data on Apple devices and Windows PCs running iTunes. More

How tight is copyright?
Editor & Publisher    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Publishers who want to sell access to their digital content face two towering challenges. Unless they can overcome these obstacles, revenues from subscription content will never amount to anything more than a modest increment to the top line — and nothing near the windfall that newspapers hope to reap from the investments they make in producing unique and valuable content. More

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Coming soon: A new size and shape for some American newspapers
Poynter (blog)    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Ready for a radical redesign of your daily print newspaper, my fellow dinosaurs? A new press system that would produce a compact, sectioned print edition has been on the market for nearly three years now. So far, there have been no takers (and that's a story in itself). But industry sources say that the considerable potential savings and punishing newsprint price increases will lead to the adoption of so-called "three-arounds" in at least a few places by the end of the year. More

How to embed practically anything on your blog or website
Mashable    Share    Share on FacebookTwitterShare on LinkedinE-mail article
If you want the hands-down, easiest way to embed practically anything on your blog or website, have we got a tool for you! The nature of the web is such that sharing and republishing content is common — and often even encouraged. The problem is, we increasingly store bits of our data on various services scattered across the web. More

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4 ways to make the most of a critique group
Writers Digest (blog)    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Being part of a critique group or participating in a workshop can feel a bit like childbirth, with a room full of people watching and giving advice while you push. Or, if you know how to hold onto yourself (it's your baby, after all), you can take the advice that works for you and leave the rest, like they say in 12-step meetings. More

Twitter's Bain: Facebook may have more scale, but we have more engagement
Paid Content    Share    Share on FacebookTwitterShare on LinkedinE-mail
article
Adam Bain, Twitter's global revenue president, took the stage at Federated Media's Conversational Marketing Summit a few hours after Apple announced a deeper integration of its iOS with the microblog service. In a Q&A with FM founder John Battelle, Bain was asked if the deal was done since Apple doesn't really have a social media strategy. "I don’t want to speak for Apple," Bain said. More

California senate to reconsider privacy bill despite growing opposition
Paid Content    Share    Share on FacebookTwitterShare on LinkedinE-mail article
There's been growing talk about passing an online privacy law in Congress, but a group of California legislators isn't going to wait — they're pushing the issue in Sacramento, backing an online privacy bill backed by State Sen. Ellen Corbett, D-San Leandro. That bill failed in the state senate last week, but Sen. Corbett is looking for a re-vote. More

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Publishers grapple with thorny issues of protecting property and going digital
The Chronicle of Higher Education    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Collaborate and share — but protect your copyrights. That was the sometimes conflicting message heard at the Association of American University Presses' annual meeting. Many of the sessions and conversations took a digital turn, too, as attendees compared notes on how to acquire, produce and market scholarly e-books and journals. More

4 ways news organizations can use Instagram
Mediabistro    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Instagram, the wildly popular photo sharing service (which got a lengthy write-up in Saturday's New York Times) holds a lot of potential for news organizations. This is especially true considering the service's rapidly growing user base and the promise of bringing Instagram to the iPhone (and iPod touch/iPad)-only app to other platforms, like Android. More

Living classical paintings: Green Wall of Van Gogh
TrendHunter    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The Green Wall of Van Gogh is the perfect example of vertical gardens. Planted in London’s Trafalgar Square, the vertical wall is the first of its kind to emulate a classical painting. The Green Wall of Van Gogh interprets Van Gogh's infamous "A Wheatfield with Cypresses" piece. More
 


GWA News Clippings
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