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10 ways writers lose blog traffic, alienate readers
Writer's Digest    Share    Share on FacebookTwitterShare on LinkedinE-mail article
A blog helps a writer connect with readers and is a wonderful platform to make the writer's voice heard. But it doesn't happen overnight. It takes a lot of work to learn how to keep one's online presence interesting, fresh and inviting. As the Internet is flooded with more and more blogs each day, it's more important than ever for writers to understand strategies that both attract and retain followers. More

Hardy Igloo Mums (Dendranthema)
The Igloo series brings unprecedented uniformity and flower power to the late summer/early fall perennial border. Plants are covered in fluffy decorative flowers for over a month. Available in raspberry, white, coral red, gold and orange bronze. Bloom usually begins in September first year, August in subsequent years. Attractive lobed green leaves form uniform, rounded masses. From Blooms of Bressingham®.


What Reddit says about the expanding idea of journalism
GigaOM    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Can we find clues about the future of news and journalism in the way a link-sharing site like Reddit operates? David Weinberger, co-author of the seminal Web 2.0 book The Cluetrain Manifesto, took a look at that question over the weekend and came to the conclusion that yes, we can — not that Reddit is the future of news, necessarily, but that it could be part of a potential future for media and journalism. More

GWA's Classroom Podcast #9: Facebook, Part II: Pages
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
In this episode of GWA's Classroom Podcast, Jean Ann Van Krevelen and Ellen Wells discuss how to build a Facebook business page. Tune in to learn how to create an awesome page and build membership. Also, learn about "social plugins" and how Facebook is taking its platform and extending it to your website. More

Publishing industry survey details strong three-year growth
Association of American Publishers    Share    Share on FacebookTwitterShare on LinkedinE-mail article
BookStats, the deepest, most comprehensive statistical survey ever conducted of the modern U.S. publishing industry — capturing its size, scope, revenue and rapid strategic expansion across multiplatform content and sales distribution channels — is being released. Spanning 2008-2010, BookStats offers data and analysis of the total industry and the individual Trade, K-12 School, Higher Education, Professional and Scholarly markets. More

Poseidon 43 - Hybrid Tomato

All-American Selections Winner
What makes a great tomato? In parts of Asia pink tomatoes are are considered the best, as pink tomatoes are typically sweet to the taste with low acid levels. If you are looking for a mild tomato, this pink tomato is sure to please.
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GWA Facebook webinar recording available
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Creating a compelling Facebook page is a must for any writer who intends to promote their book or services online. Join Jean Ann Van Krevelen from White Willow Media to learn the ins and outs of an author page. More

Apple accused of e-book price fixing with publishers
Business Week    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Apple Inc., in connection with last year's introduction of the iPad, colluded with News Corp.'s HarperCollins Publishers unit and four other publishers to fix prices of electronic books, according to a lawsuit. Apple agreed with the publishers on or before January 2010 to announce a so-called agency model to "force the e-book sales model to be entirely restructured," according to the complaint filed in federal court in Oakland, Calif. More

GWA final election ballots due Friday
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
GWA online elections close at 4 p.m. EDT on Friday, Aug. 19. Cast your ballot for national and regional directors. More


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National Gardening Survey shows retailers have work to do
Garden Center Magazine    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Every year, the National Gardening Survey tells us of America's gardening activities, spending trends and attitudes. It is one of the basic tools for manufacturers, growers and marketers for decisions on business strategies, and it can be used to glean details to help clients decide on what to sell and how to sell it. More

Region I video workshop announced for Nov. 11
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The goal of this workshop is to teach students how to shoot, edit and upload brief videos for use on their blogs, websites and YouTube channels. We will combine long shots, close ups and B-roll (cut-away) footage, then assemble, add titles and audio. Each student will leave with a short, completed work. More

Fall in love with St. Louis: Region V meeting Oct. 14
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
October is a perfect time to visit St. Louis. We'll check out the horticulture scene from the world-renowned Missouri Botanical Garden to the artfully landscaped St. Louis Zoo to the greening of the Gateway City. Our region V meeting promises a plethora of fresh story ideas, photo ops and fun. Get inside scoops from local and international heads of horticulture, network, visit with old friends and make new ones. More

Conference planned to discuss longevity of urban trees
Lawn & Landscape    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Trees living in communities and cities are under threat. The average life span of a street tree in the city of Chicago? Less than 10 years. But even trees living in verdant suburban villages die decades before they should. Scientists will gather for a research conference in September to address the plight of urban trees in hopes of helping them live longer, healthier lives. More

Heirloom, Hothouse, and more - Hooray!
Millions of Americans are eager to bite into their first tomato of the season – the ultimate reward for weeks of nurturing. Too many are also biting their nails with worry that insects, early frost, or worms will beat them to the harvest. Worry no more. Frost Protek plant covers are the quick, chemical-free solution to insulate and protect tomato cages, hanging tomatoes, and grow box systems. MORE


With traditional publishing dies the passive writer-victim
Huffington Post    Share    Share on FacebookTwitterShare on LinkedinE-mail article
With today's online tools, the idea of waiting for approval from the minions of a multinational sounds as lazy and self-defeating as a band that won't burn CDs until they get a major label record deal. Writers need facility with the layout and design software used to create books, the ins and outs of formatting for e-books; they need design sense enough to guarantee that their book looks good inside and out. More

Lessons learned though self-publishing
Shadow Stories (blog)    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Self-publishing is a learning experience. There are new challenges every day, but three lessons stand out as the most valuable ones for any author trying to market and sell a book. More

Sharing books on Google+
Los Angeles Times (blog)    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Google+ users can share links to books with their friends. Particularly those that appear in Google Books. Many of these are available to purchase as e-books. More

EPA bans sale, use of Imprelis
Lawn & Landscape    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The Environmental Protection Agency issued an order to DuPont directing the company to immediately halt the sale, use or distribution of Imprelis, an herbicide marketed to control weeds that has been reported to be harming a large number of trees, including Norway spruce and white pine. The order, issued under the Federal Insecticide, Fungicide and Rodenticide Act, requires DuPont to stop the sale and distribution of Imprelis in the U.S. More
 


GWA News Clippings
Colby Horton, Vice President of Publishing, 469.420.2601
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