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2013 Consumer garden spending is up
GWA
Yard and garden spending (including plants and maintenance) has remained somewhat constant over the past 3 years at an average $600 in 2010, $530 in 2011 and $600 in 2012. For 2013, our early spring report indicated a significant decline to $278/household could be expected. By October of this year, however, the reported spending actually increased to an average $615/household. Details
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Looking for similar articles? Search here, keyword CONSUMER SPENDING.


PRODUCT SHOWCASE
  Sun Parasol Shines All Summer

As summer winds down and transitions to fall, Suntory’s Sun Parasol mandevillas are still gorgeous in the garden. Hot new varieties include Red Emperor with giant red flowers and Pretty Deep Red and Pretty Deep Pink. See how Garden Crimson is used as a bedding plant in this video.
 


Check out industry events with your GWA press pass
GWA
A key benefit of your GWA membership card is recognition and press pass access to major industry shows at no cost. To use your GWA Press Pass, contact the event organizer at any of the following industry shows. Some events require a request form and others may only need the name of the attendee. The shows or events listed have offered standing invitations to GWA members who wish to participate. Details
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Need help finding qualified job applicants?
GWA
Employers seeking job applicants may list full-time, part-time and freelance openings at no cost. Post your communications related job opening here. Details.
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SPONSORED CONTENT


Only 2 weeks remaining for student applications
GWA
The GWAF scholarship grant submission period for Spring 2014 ends December 2. If you have a link to a local college or trade school or student in horticulture who has shown an interest in communications, please let them know about the GWAF scholarship grants available. Details
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Brighter Blooms seeks writer
GWA
Brighter Blooms Nursery needs product descriptions written for plants they are adding to their inventory. Each description will need to be 200-250 words. For more information visit the GWA Jobs page.
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INDUSTRY NEWS


Google Books wins lawsuit as federal judge invokes fair use
The Verge
Google has won a long-running lawsuit over its Google Books program, as a federal judge ruled that the project falls under fair use protections. The plaintiffs, led by the Authors Guild, alleged the program had infringed on the books copyright protections by scanning them and rendering the full text available for search. The court took as a given that Google had scanned copyright-protected books without permission.
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Quora launches analytics tool for writers
Mediabistro
Quora announced the launch of their newest product: Stats, an analytics tool billed as a "dashboard for writers." The feature is being rolled out over the next couple of weeks and will replace the current Views page. The new Stats page lets writers track views, upvotes and shares over various lengths of time, which is especially useful for those who churn out a lot of content on the platform.
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HarperCollins begins selling ebooks directly to readers
GigaOM
HarperCollins has begun selling some e-books directly to consumers, beginning with titles by C.S. Lewis, the author of the classic Narnia series. The e-books are available through two new websites, Narnia.com and CSLewis.com, as DRM-protected EPUB files. Each book in the Narnia series is $6.99. Accenture Digital Services is providing the backend.
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E-books and discounts drive 98 UK publishers out of business
The Guardian
Ninety-eight UK publishers went out of business during the past year, 42 percent more than the year before, figures which reflect an ongoing squeeze on publishers' profit margins driven by deep retail discounts and new digital business models. They include Enid Blyton's publisher from the 1930s to the 1960s, Evans Brothers, and Panos London, a publisher of international health titles, which closed in April after 26 years.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    2013 GWAF October Garden Trends Report (GWA)
Neuroscientists can quickly, accurately measure creativity (Laboratory Equipment)
How your Google+ profile can help your articles links stand out (Mediabistro)
6 questions to ask yourself before you self-publish (The Read Room)
Why is the e-book business so out of sync with consumers? (Publishing Perspectives)

Don't be left behind. Click here to see what else you missed.


Book groups back bill to restore privacy protections
Publishers Weekly
Spurred by revelations of how the National Security Agency is collecting information on citizens, the Campaign for Reader Privacy has issued a statement calling for Congress to pass the USA Freedom Act. CRP, a joint initiative of the American Booksellers Association, the American Library Association, the Association of American Publishers, and PEN American Center, said passage of the bill will restore privacy protections that were eliminated by the Patriot Act.
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Marrying companies and content
The New York Times
On Thursday, Contently, a hot little company, held a buzzy conference at the Bowery Hotel on a very of-the-moment topic. The conference, the Brand Publishing Summit, included clients, agencies and publishers, with a lot of chatter about brands going direct to the consumer and cutting out the middle man.
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Watch where you write
ReadWrite
When you put time and creativity into sharing your thoughts online with an audience, do you care about fully owning where that experience takes place? Increasingly, writers are turning to third party platforms to host their works instead of maintaining their own blogs. They're finding readers at places like Medium, Svbtle, Twitter and Facebook.
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Do publishers need start-ups? No, Shatzkin says
Digital Book World
The environment in book publishing today is ripe for start-ups: New technologies have emerged that have changed the way money flows in the industry and what traditional players need to do to succeed. Yet, very few book publishing start-ups seem to make any headway. Why? And how can this be fixed?
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GWA News Clippings
Colby Horton, Vice President of Publishing, 469.420.2601
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Dennis Hall, Senior Content Editor, 469.420.2656   
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