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Final call for Pittsburgh presentation proposals
The GWA Symposium Program Committee is accepting presentation proposals from speakers for the 2014 symposium to be held Aug. 8-11 in Pittsburgh, Pa. There is particular interest in proposals that address core competency topics developed by the GWA Education Committee. All online applications must be received no later than Dec. 16.
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Region VI regional meeting: Santa Barbara Garden and Nursery Tour
Santa Barbara, Calif., is a garden and plant lover's Eden. It's a city of intense garden history, beautiful gardens, wonderful nurseries, classic architecture and so much more. Join fellow members of Garden Writers on Friday, Feb. 2, 2014 for a day of touring the gardens of Santa Barbara. You'll be amazed and inspired by what you see.
Region VI regional meeting: At the Yard, Garden & Patio Show in Portland, Ore.
Reinventing Yourself: Thriving in a Climate of Change — Join a panel of experts who will share their insights into the new world of writing, editing and photography on Friday, Feb. 28, 2014 at the Oregon Convention Center.
GWA workshop: Write It, Shoot It — How to create videos for blogs and websites
Whether you are a newly minted garden writer or a seasoned pro, video is one of the most compelling and direct ways to reach your target audience. In this workshop, hosted at the Santa Barbara Botanic Garden on Saturday, Feb. 1, 2014, you will learn how to create short videos for your blog, website, YouTube or other digital media outlet.
Q&T newsletter now available
The December issue of the Quill & Trowel newsletter was posted this week. To download your copy, visit the members area of the GWA website. Details.
GWA 2014 Honors nominations due by Feb. 7, 2014
Members can recognize the achievements of their peers with a 2014 Honors nomination. To honor individuals who have made a significant contribution to the GWA objectives, please complete an official nomination form. Details.
Judge tosses booksellers' suit against publishers, Amazon
Federal Judge Jed Rakoff has dismissed a lawsuit filed by independent booksellers against Amazon and the big six publishers that alleged a murky conspiracy to restrain trade via Amazon's use of proprietary DRM in its Kindle e-reading platform. In his 18-page decision tossing the suit, Rakoff found that the booksellers' core claim — that the publishers had engaged in a conspiracy with Amazon to keep rivals from selling e-books on the Kindle — had no supporting evidence and no plausible motive.
Barnes & Noble's accounting investigated by SEC
Bad news for Barnes & Noble this Christmas: the SEC thinks the bookseller's accounting practices may have been naughty. In Barnes & Noble's quarterly report, the company noted that the SEC "notified the Company that it had commenced an investigation into: (1) the Company's restatement of earnings announced on July 29, 2013, and (2) a separate matter related to a former non-executive employee's allegation that the Company improperly allocated certain Information Technology expenses between its NOOK and Retail segments for purposes of segment reporting.
The persecution of Apple: Is the ebook investigation out of control?
Fresh controversy over Apple's role in an alleged ebook conspiracy raises questions about the judge's handling of the case, and even led the Wall Street Journal to say she is a "disgrace" and call for her removal. These are harsh words but, according to antitrust experts, the judge may indeed be out of line. More broadly, it's starting to look like the overall investigation is out of hand as an overzealous judge and Justice Department turn Apple into a victim and the case into a farce.
Norway decides to digitize all Norwegian books
The National Library of Norway is planning to digitize all the books by the mid 2020s. Yes. All. The. Books. In Norwegian, at least. Hundreds of thousands of them. Every book in the library's holdings. By law, "all published content, in all media, (must) be deposited with the National Library of Norway," so when the library is finished scanning, the entire record of a people's language and literature will be machine-readable and sitting in whatever we call the cloud in 15 years.
Missed last week's issue? See which articles your colleagues read most.
Creativity is rejected: Teachers and bosses don't value out-of-the-box thinking
In the United States we are raised to appreciate the accomplishments of inventors and thinkers — creative people whose ideas have transformed our world. We celebrate the famously imaginative, the greatest artists and innovators from Van Gogh to Steve Jobs. Viewing the world creatively is supposed to be an asset, even a virtue. Online job boards burst with ads recruiting "idea people" and "out of the box" thinkers. ... It's all a lie.
Facebook wants to be a newspaper; Facebook users have their own ideas
All Things D
Most people think of Facebook in a similar way: It's a place to share photos of your kids. It's a way to keep up with friends and family members. It's a place to share a funny, viral story or LOLcat picture you've stumbled upon on the Web. This is not how Facebook thinks of Facebook. In Mark Zuckerberg's mind, Facebook should be "the best personalized newspaper in the world." He wants a design-and-content mix that plays up a wide array of "high-quality" stories and photos.
7 tips for writing for online readers
Daily Writing Tips
For some people, if a topic interests them, they are quite content to immerse themselves in extensive online articles that are otherwise indistinguishable from print content. Most Web site visitors, however, have a different set of expectations when they read on a computer screen. Nearly every medium has its own rules; here are seven tips to help you write for an online audience, whether you have your own site or blog or whether you submit content to other sites.
Is journalism's loss, PR's gain?
It's no secret that journalism jobs have been in decline for several years now, due to the combined effects of shrinking ad budgets, fading print publications and the advent of digital news. A recent Yahoo! Education story went one step further by naming reporter or correspondent jobs as "nearly extinct," while PR specialist jobs continue to grow across nearly all industries.
How to write effective tweets
Social Media Today
140 characters. Talk about a pair of pixelated handcuffs! But that limit shouldn't be seen as an issue, it should be seen as an opportunity. It can be hard to get your point across within that limit, never mind getting people to actually act upon your tweets, but with the right approach, writing effective tweets will become like second nature. Read on for some key pointers...
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