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May is Deck Safety Month®
NADRA
In 2006 NADRA, The North American Deck and Railing Association declared May as Deck Safety Month®. NADRA's deck safety program is an effort to improve deck safety awareness! Here are some helpful ways to promote deck safety during the month of May! Please call NADRA direct with any questions you may have: 215.679.4884 or email: Info@NADRA.org. We are here to help!
  • Watch NADRA's Deck Safety Video now
  • Tips to Promote Deck Safety Awareness: Download the PDF now to learn ways to spread the word! Click here to learn more.
  • Visit NADRA's Deck Safety webpage for links to the Deck Safety Month® Video, Deck Evaluation Form and The Consumer Checklist
  • *Exclusive Offer to NADRA Members: The association is now producing professional quality, custom videos for NADRA members. The video itself can be customized with your logo, contact information and photos. Start promoting deck safety and your business today. Videos start at just $99. Call today to learn more: 215.317.2018
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NADRA HIGHLIGHTS


Get the most out of your NADRA membership — Webinar May 23, 6 p.m. EST
NADRA
NADRA is hosting a webinar for members and nonmembers alike tomorrow at 6 p.m. EST. If you have questions about the benefits of joining, or even if you are a current member not utilizing the benefits, this webinar is for you. Please email us now at Info@NADRA.org for the call-in details. See you on Thursday!
Sincerely, NADRA Headquarters

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NADRA New Jersey chapter honors local soldier
NADRA
NADRA's New Jersey chapter recently announced the official plans and build for their latest Deck For a Soldier® project. The New Jersey chapter plans to build in the fall of 2013. Local member volunteers will complete construction, and NADRA member vendors will provide all products. A ribbon cutting ceremony and celebration will be held after the project is completed.

NADRA NJ 3-D Rendering of 2013 Deck For a Soldier Project

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NADRA MEMBERS PROMOTE DECK SAFETY AWARENESS


NADRA member, CAMO promotes Deck Safety Month® in their monthly e-newsletter
NADRA
"CAMO Fasteners promotes NADRA's Deck Safety Month® initiative because CAMO is all about building safe, sturdy and beautiful decks! We included a section in the top of our May CAMO Connection newsletter, which goes out monthly to over 4,000 builders, dealers and homeowners. We wanted to inform our readers about what Deck Safety Month® is, why it is important and what great resources NADRA made available to them to learn more — including the Deck Safety Month® Video Campaign."
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NADRA Builder Member SLS Construction kicks off annual deck safety campaign
NADRA
Year after year, NADRA builder member Sean Lintow with SLS Construction promotes deck safety awareness not just in May — but year-round. Nice work, Sean and thank you for your continued support in raising the bar of deck safety awareness! Take a minute to check out Sean's Deck Safety blog post for 2013.
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PRODUCT SHOWCASE
  Regal Ideas
Is the largest manufacturer of "1-2-3 Step Easy to Install" component Aluminum Railing, Fencing, Deck components
and LED lighting systems to the Home Improvement Industry
in North America.
20 Year Warranty and the best Industry support!

Contact: David Ondich at 973-713-2770
or visit our website at www.regalideas.com
 


Wolmanized Outdoor Wood reaches consumers with deck safety tips
NADRA
"Judging from the response we've received from both dealers and consumers, we've found promotion of NADRA's Deck Safety Month® program to be very well received," says Kirk Hammond, sales manager for Lonza Wood Protection. "We have promoted the program in our e-newsletters, on Facebook, and our website — all with good results."
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Not yet a member? Learn more about the benefits.

Already a member? Make the most of your membership today. Call or email NADRA HQ to set up a 1-hour live webinar to discuss benefits and marketing opportunities. Call us direct at: 215.679.4884 or email us at Info@NADRA.org.



Fiberon promotes deck safety as NADRA's Premier Gold Sponsor!
NADRA
NADRA member Fiberon is promoting Deck Safety Month using social media. On May 2, Fiberon published a blog post introducing Deck Safety Month. "We will be highlighting the resources provided by NADRA, including the video, consumer checklist and deck evaluation form — as well as the infographic version of the checklist we produced last year — in weekly posts throughout May," states Edie Wilson, director of marketing communications for Fiberon.
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NEWS YOU CAN USE


LinkedIn discussion fundamentals for the building industry professional
By: Heather A. Marchand, NADRA National Program Coordinator
So you have a LinkedIn company profile? Nice work! But now you want to let everyone know about everything you’re doing ... all the time. Here is why this isn't helping you:
LinkedIn groups have management settings that do one of two things:
  • The group moderator accepts all new discussions without approval, or
  • The group moderator controls which new discussions are accepted, or posted in the "promotion" section.
If you post to a group that automatically accepts new discussions, your discussion is approved right away and an email is distributed automatically to all group members.

You're trying to reach building industry pros, correct? So, you are posting the very same discussion on 3-10 different groups within your industry that many times have the same group members or at a minimum 50-75 percent of the same members.

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ProWood Deck Contest: NADRA members, send to your fans on social media!
NADRA blog
Jason Cameron describes the 2013 ProWood Desperate Deck Contest. One desperate deck will then be selected to receive a $20,000 makeover with ProWood Lumber and accessories. The contest runs April 15-July 15. Visit the ProWood Facebook Contest Page to enter.
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4 ways to modernize your backyard this season
London Community News
We all have our spring backyard rituals to help create the perfect summer retreat, but sometimes you want to do a little more to upgrade your space. Maybe your deck needs a little love or you're just looking to bring new life to your outdoor spaces.
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FEATURED ARTICLE
MOST POPULAR ARTICLE
TRENDING ARTICLE
The hot new thing to worry about is lumber futures
Business Insider
Given the crucial role of housing to the economic recovery, there's suddenly a lot of interest in what's going on with lumber futures, which has been on the decline.

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Is composite decking maintenance free?
The Decking Blog from AdvantageLumber.com
There's no such thing as stain-free, or maintenance-free man-made decking. Period. End of story. The only thing in flux is "resistance."

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Outdoor kitchens, living areas give homeowners a breath of fresh air
Tribune-Review
Coming up with the right recipe for an outdoor kitchen or living area can lead to a challenge in the ingredients.

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LATEST NEWS
Looking for similar articles? Search here, keyword DECK COLLAPSE.


NADRA member decking supplier expands to California
PRWeb
AdvantageLumber.com is opening a 50,000-square-foot manufacturing and distribution facility in Los Angeles. This facility will be operational within a few weeks and will service California and West Coast contractors, designers and homeowners with affordable and sustainable hardwood decking materials.
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WOLF releases Key Buyer Index for May 2013
NADRA Blog
The largest supplier of kitchen cabinets in the U.S. and a leading provider of building products in 28 states along the East Coast, today reported the findings of the WOLF Key Buyer Index for May. The May KBI score of 72.67 reflects virtually no change from the April KBI of 73.67. The fact that the score remains at this level suggests that building materials buyers at selected independent LBM dealers in the eastern United States are holding fast to their optimism about the residential construction industry in that region.
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The hot new thing to worry about is lumber futures
Business Insider
Given the crucial role of housing to the economic recovery, there's suddenly a lot of interest in what's going on with lumber futures, which has been on the decline. The questions is whether this is something about the U.S. housing market or whether it's got more to do with the global commodity decline, and thus perhaps China-related.
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Innovative CAMO Hidden Deck Fastening System enhances TAMKO Decking Installations
PRWeb
National Nail Corp. has announced its CAMO Hidden Deck Fastening System is now listed in the TAMKO Decking Installation Instructions as a compatible hidden fastening system for their EverGrain Composite and Envision Bonded Composite decking products.
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US demand for specialty plastic additives forecast to rise
Plastemast.com
U.S. demand for specialty plastic additives is forecast to rise 4.5 percent in 2017, with market value reaching $7.3 billion. Advances will be fueled by an improved macroeconomic climate, which will boost overall demand for plastics in a number of markets.
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LEADERSHIP


7 ways to make your business card your best marketing tool
Entrepreneur
Every day we hand out a tiny brochure about our businesses without even realizing it. Look at the stacks on your desk, the deck in your drawer or the stash in your wallet. Business cards, in all sizes, shapes and colors, are everywhere. And yet, while we all understand that a business card is a necessity, we often fail to see it as a marketing opportunity.
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5 mobile marketing tools to reach customers on the go
Mashable
Looking to up your mobile marketing game? Here are five vendors that can help. Email marketing is one of the most popular ways to stay in touch with customers, and there are now many tools that can help you mobile-enable these programs.
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CALENDAR


Important dates to remember
NADRA
  • May 1-31 — Deck Safety Month®
  • May 21 — NADRA NJ Chapter Meeting at The Chimney Rock, RSVP now
  • May 23 — NADRA Benefits Webinar at 6 p.m. EST, email Info@NADRA.org to learn more
  • June 18 — NADRA Atlanta Chapter Meeting at the Ivy in Buckhead
For more details on NADRA Events, email your questions to info@NADRA.org.


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NADRA Industry Update
Colby Horton, Vice President of Publishing, 469.420.2601
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Natalie Rodriguez, Senior Content Editor, 469.420.2635   
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Disclaimer: The NADRA Industry Update is a weekly roundup of articles of interest to deck and railing builders and other construction professionals. This email may contain an advertisement of NADRA and/or third party products and services. Opinions expressed in these articles do not necessarily reflect the views of NADRA or its advertising partners. The NADRA Industry Update is compiled by MultiBriefs, a division of MultiView, Inc. Factual errors are the responsibility of the listed publication.
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