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How to use your business plan as a benchmark for performance
Entrepreneur
Using a business plan to monitor your company's performance has many benefits. If your cash flow is running much shorter than projected, even though you're not currently in trouble, that information may help you spot disaster before it occurs. By comparing plan projections with actual results, you gain a deeper understanding of your business's pressure points or the components of your operation that have the most effect on results.
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How to greatly increase your awareness
Business 2 Community
Having a clear awareness sounds simple enough but it actually can be a little tricky. That's because we are simply not always honest with ourselves. Sometimes we mask or overlook our faults. Then other times we go to the opposite side of the spectrum and exaggerate our failures.
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No longer a man's world: Women are closing the gender gap among small-business owners
Centre Daily Times
The number of women-owned businesses has increased at about 1.5 times the rate of the national average since 1997, according to American Express' 2014 State of Women-Owned Businesses Report. The proportion of women-owned businesses increased from 26.5 percent to 29.6 percent from 1997 to 2007, according to the U.S. Department of Commerce.
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4 tips to market your small business and attract funding
Staples Business Hub
As the largest business crowdfunding site, we at Fundable have a lot of experience in helping small businesses grow and find capital through crowdfunding. Savvy marketing is crucial to your success, no matter what stage of the game you're at. But what many entrepreneurs may not realize is that good small business marketing can play a huge role in achieving funding success.
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The way you speak can sabotage your success
Michael Hyatt Intentional Leadership
Our words can be powerful tools to accomplish our goals. But sometimes the things we say can sabotage our success. Whether we're speaking, blogging, selling, or debating, we rely on our words to pave the way to success. But they can also block our path if we're not careful.
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1 woman's path from crunching numbers to making wine
Fortune
As a fourth-generation Napa Valley, California, native, Kathleen Inman may have seemed marked for a career in vinology, but her path to helming Inman Family Vineyards was much more circuitous. Her family didn’t drink and her own interests leaned toward international finance and consulting. A job with Napa Creek Winery in St. Helena the summer before her junior year at the University of California, Santa Barbara sparked her curiosity, but it would be nearly two decades before her vintner dreams rekindled.
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Top 12 tax deductions for the self-employed
Moneytips.com via Fox Business
As a self-employed individual, you understand value and the need to meticulously watch and control expenses. That is especially true of taxes – one of the largest and most convoluted expenses you will incur. To survive and thrive, you must take advantage of all potential deductions – including the 12 listed below.
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Facebook Place tips: 7 ways to optimize for local business organic reach
Marketing Land
Marketers loudly complain about Facebook's drastic reduction in organic reach for content on their Pages, but Facebook may be giving some organic reach back. Two important things to know: the new source of organic exposure is only for local businesses with real geographic locations, and it includes user-generated content about those businesses.
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5 steps to keeping your employees — and yourself — motivated daily
Fast Company
It's no accident that Steve Jobs is a household name, and it's not just because he was the head of a widely known company. Jobs was a character with a philosophy: a thought leader whose colleagues were believers. He understood that leading in the workplace is about more than making major business decisions. Strong leaders set the tone for their business and guide their company — and employees — to be the best they can be.
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Self-Employed OutFront Weekly
Colby Horton, Vice President of Publishing, 469.420.2601
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