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ACA's major impact on America's smallest businesses
NASE
With just weeks until open enrollment closes for our nation's new health care system, the U.S. House of Representative's Committee on Small Business Subcommittee on Contracting and Workforce held a hearing recently titled "Obamacare and the Self-Employed: What About Us?" During the hearing, Charlie Arnold — small-business owner of Arnold Powerwash of Lewes, Del. — testified on behalf of the National Association for the Self-Employed.
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NASE applauds bipartisan vote in House on passage of Simple Fairness Act
NASE
The passage of H.R. 4118 — the Simple Fairness Act — in the U.S. House of Representatives would give the American public and small-business owners some much-needed relief by delaying the individual mandate for one year. Following the 250 to 160 bipartisan vote, Katie Vlietstra, vice president for government relations and public affairs at the National Association for the Self-Employed, released the following statement in support of the legislation.
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Probing why men and women become self-employed later in life
Bloomberg Businessweek
When Americans go into business for themselves later in life, is it because they want to or because they have to? And do the answers differ for men and women, who have different levels of savings, other sources of retirement income and appetites for risk? Amid the surge in older Americans becoming entrepreneurs, Angela Curl is probing these questions.
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Tax tips for the self-employed
USA Today
Americans who own their own businesses have to wear a lot of hats, from saleswoman to marketer to janitor. And at this time of year, one other role the self-employed need to fill is that of accountant and tax preparer. The good news is that a host of credits and deductions the Internal Revenue Service offers help sole proprietors of small businesses make the most of their endeavors. But the bad news is that the tax code can often be intimidating — especially to first-time filers who are self-employed. To help take the headache out of your 2013 tax return, here are five money-saving tax tips for those who own their own business and are about to file.
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ACA's major impact on America's smallest businesses
NASE
With just weeks until open enrollment closes for our nation's new health care system, the U.S. House of Representative's Committee on Small Business Subcommittee on Contracting and Workforce held a hearing recently titled "Obamacare and the Self-Employed: What About Us?" During the hearing, Charlie Arnold — small-business owner of Arnold Powerwash of Lewes, Del. — testified on behalf of the National Association for the Self-Employed.

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Language of leadership: Constructive vs. destructive
Small Business Trends
Recently, Jeremy Kinsley was a guest on Entrepreneur's Insight radio show. He talked about how inspired leaders produce results. The host, Kip Marlow, spent some time exploring how leaders communicate. While many people are given the title of leader, a lot of them don't elicit results because they don't communicate in a way that inspires action and results. Having studied leaders for several years there are three distinct behaviors, Kinsley outlines what impactful leaders engage in.

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How to best leverage advisors for your business: Part I
By David B. Mandell, JD, MBA
Savvy small-business owners typically expand their businesses by adding employees, making additional investments and creating new products or services. These additional steps to increase profitability also increase the complexity of their businesses — and for the owners, their personal financial planning. This complexity necessitates a team of advisors for assistance. This article discusses why a successful small-business owner needs a team of knowledgeable and diverse advisors.

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How do you define success?
By C. Fredrick Crum
When I ask leaders, "How do you define success?" I often get asked, "Are you referring to my professional life, personal life or for this organization?" I often respond asking by this rhetorical question, "How many lives do you have?" Many leaders simply really have not thought deeply enough about what their personal success really looks like. They just go one day at a time, swinging for the fences. Professional and personal success start at the same point: You have to define what success means to you.
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7 ways to make self-employment work
Wall St. Cheat Sheet
Many of us have dreams of owning our own business. Considering the fact that doing so often allows owners to make their own hours, pick their own staff and do what they love, why wouldn't we dream big? Of American adults, 53 percent have actually considered starting their own business, many of whom consider doing so in order to make more money. Unfortunately, according to Bloomberg, 80 percent of businesses fail in the first 18 months. There is clearly a large discrepancy between those who want to start a business and those who actually succeed at being self-employed. There are several things that will help increase the chance that self-employment will work for you.
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A little gray can put your business in the black
Green Bay Press Gazette
To find new customers for your small business, keep an eye out for gray hair. People older than 50 have a lot of buying power and now is the time to think about how your company can serve and capture this valuable customer base.
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Missed last week's issue? See which articles your colleagues read most.

    How to best leverage advisors for your business: Part I (By David B. Mandell, JD, MBA)
Language of leadership: Constructive vs. destructive (Small Business Trends)
What's the ROI of social media? (Business 2 Community)
7 small business social media risks (The Huffington Post)
'My business's website is my favorite,' said no one ever (By Mark MacDonald)

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Approved: Bank loans to small businesses on the rise
Yakima Herald
The logjam in lending to small businesses is showing signs of clearing. Nearly five years after the recession ended, bankers are lending more and businesses say it's easier to get loans. Banks are courting company owners and giving them easier terms. Still, caution remains, especially when a business is young or considered risky. But overall, lending is up, a hopeful sign for the economy because small businesses that borrow may be willing to expand and hire.
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5 ways to build brand awareness through content
By Nicole Karlis
Content marketing is a vital part in building brand awareness. By providing good, useful content to a targeted audience, companies are able to promote their brand and earn sales. According to TMG Custom Media, 90 percent of consumers find this kind of specialized, custom content useful. Content marketing takes many forms. It's important to understand your market and use the formats best suited to its needs. Whichever methods you choose, you'll need to offer new content on a regular basis — and here are a few ways to do this.
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Small-business tax credits For Obamacare?
Forbes
With the deadline for Obamacare enrollment at the end of March, you are probably getting some questions from employees. Perhaps the most common one is: Will you offer insurance? Well, if so, then you may actually be eligible for a tax credit. This is much more valuable than a deduction. That is, a tax credit reduces your tax liability on a dollar-for-dollar basis. It could mean that you owe zero taxes for the year.
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Self-Employed OutFront Weekly
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