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NASE survey — Women Entrepreneurs: Opportunities and Challenges
NASE
The NASE is conducting a survey of women entrepreneurs in order to asses how we can better support women entrepreneurs as they navigate through the opportunities and challenges of small business ownership. Your responses will help the NASE develop its advocacy strategy for 2015.

Take survey.
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Most small businesses are started with less than $10,000
Small Business Labs
Intuit recently did a survey of small business owners. A key finding was 64 percent of small business owners surveyed said they started their business with less than $10,000 in invested capital. Equally interesting is that only 13 percent said they spent more than $50,000 starting their business.
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Sole proprietors' use of the home office tax deduction is falling
Small Business Trends
While a large fraction of U.S. businesses are home-based, few small business owners take advantage of the home office tax deduction, Internal Revenue Service (IRS) statistics show. Nearly six-in-ten new businesses, and more than half of established small businesses, are home-based, recent data from the Global Entrepreneurship Monitor, a representative survey of entrepreneurial activity, reveals.
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Put your new business idea to the 3-question test
Inc.
Of course, the ultimate dream is to find a business that does all of the above. It's not really as hard as it sounds, especially today, when new technologies are ripping through every old-line industry and turning things upside down.
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Cyber-insurance becomes popular among smaller, mid-size businesses
The Washington Post
More than 3,000 American businesses were hacked last year, many of them small and midsize firms that are often less protected than their multinational counterparts, according to the Center for Strategic and International Studies.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    5 reasons you should consider an LLC as a 'solopreneur' (Business 2 Community)
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9 books Steve Jobs thought everybody should read
Business Insider
By combining tech and the liberal arts, Steve Jobs said that Apple was able to "to make extremely advanced products from a technology point of view, but also have them be intuitive, easy-to-use, fun-to-use, so that they really fit the users." Jobs arrived at that perspective through a lifetime of reading, as reviewed in Walter Isaacson's biography and other places.
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Do your employees have the 'no problem' problem?
FOX Business
It has happened to all of us: You're being waited on at a restaurant, buying a product or returning something to a merchant, and as an employee is delivering some kind of service you say, "Thank you." Good for you; your mother would be so proud. But she wouldn't be impressed by what has become an unfortunate response to thank you. After you say thank you for having your water refilled or your order completed, there is sadly a good chance the employee will say, incredibly, "No problem."
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Can entrepreneurs get pensions, too?
Forbes
For many decades, the traditional career path involved working for a single company over the course of your entire working life, and collecting a comfortable pension after retirement. Although some employers still offer pensions, the path is much less defined if you’re an entrepreneur.
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How to market to women
Business 2 Community
Owning a business that generally sells items to women can be a wonderful and rewarding way for you to provide a service that you know they will take full advantage of themselves. Marketing to a general audience is often needed for any new business owner, but marketing to women should be a bit more intentional.
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Self-Employed OutFront Weekly
Colby Horton, Vice President of Publishing, 469.420.2601
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Yvette Craig, Senior Content Editor, 469-420-2641  
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