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December 2014 NASE Survey — Your Health Care in 2015
NASE
As you explore health care options for the 2015 year, we would like to hear from you about your existing coverage, how you are dealing with any coverage changes for the coming year, and what changes, if any, you would like to see to in your coverage.
Participate in the survey, here.
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National Association for the Self-Employed applauds small business health care bill
NASE
The National Association for the Self-Employed (NASE), the nation’s leading advocate and resource for the self-employed and micro-business community, applauded the introduction of the Small Business Healthcare Relief Act of 2014, which would allow for standalone health reimbursement arrangements (HRAs) for small employers (49 or less employees). Katie Vlietstra, vice president for Government Relations and Public Affairs, said the bill is a "big win for the small business community, but today's introduction is only the first step in a long process before it becomes law."
3 tips for gathering endorsements for your small business website and beyond
SCORE Small Business Success Blog
Positive feedback from happy customers cultivates confidence and, ultimately, boosts sales. In fact, a recent survey showed that 72 percent of consumers trust online reviews as much as personal recommendations; more than half of those surveyed said they're more likely to use a local business based on positive online reviews. Why? Well, for potential customers, endorsements eliminate some of the mystery shrouding what it's like to do business with you.
Big box retailers won't kill small business holiday profits
Business News Daily
Good news, small business owners: Despite the tempting holiday price cuts and super sales pulling customers into big box retail stores, you might still come out ahead this season. Through Web.com's second annual Consumer and Small Business Perception Survey, Business News Daily found that consumers are in fact willing to pay a higher price if it means supporting a small business.
4 strategies to keep customers coming back
Entrepreneur
Customers are beginning to understand that their true value to companies goes well beyond their wallets. This is the age of the empowered customer, when a single complaint on social media can cost a business millions of dollars, an online review can shape the fortune of a restaurant and feedback can significantly affect business decisions.
5 essential tips for managing global contacts from your home base
Forbes
After a bad experience with a vendor, most business owners walk away and never look back. But when you're dealing with overseas suppliers, it's a little trickier. For businesses that rely on vendors, promoters, retailers and other contacts abroad, healthy relationships are vital. Unfortunately, cultural and geographical discrepancies can make those relationships difficult to navigate.
6 cash flow essentials for your startup
Entrepreneur
Managing cash collections probably wasn't what drew you to entrepreneurship in the first place, but it's a crucial part of running a business. At the end of the day, no business can sustain itself without cash — this is especially true for a bootstrapped startup.
Miss an issue of Self-Employed OutFront Weekly ? Click here to visit Self-Employed OutFront Weekly archive page.
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5 truths about working on purpose
Under 30 CEO
Most successful entrepreneurs are unique, maybe even a little quirky, like me. We have different backgrounds, leadership styles, interests, and abilities. But there is one trait connected to business success that we all share. It's the gift of living and working on purpose.
3 must have leadership traits of successful entrepreneurs
American Express OPEN Forum
Hanging out the entrepreneurial shingle is easy and inexpensive with all the technology available today. But just because it's easy to get started doesn't mean it's easy to build a business that will survive and thrive.
4 reasons your customers aren't sharing your content on social media
Inc.
Content marketing and digital media strategies often (if not always) include social sharing as a metric for success. Creating highly engaging, widely relatable content is a crucial step towards earning an audience's attention. But while pageviews are important, marketers need a deeper understanding of why people share it to create content that will reach further.
Missed last week's issue? See which articles your colleagues read most.
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