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How to measure your social media strategy

Measuring the ROI from social media is a widely debated topic. Marketers around the world have their most important task set out for them: What are the benefits of their marketing efforts? Then arises the next question: Can the ROI from social media be measured? The answer...

source: By Mayur Kisani
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To improve employee engagement and make positive changes in the workplace, leaders should be asking employees for their honest opinion about what is working — or not working — in the organization. If handled properly,...

source: The Huffington Post

What's the purpose of employee engagement? Supposedly, dis-engaged employees spell weak business results, so it stands to reason that engaged employees will yield strong business results, right? Not necessarily. Engagement for engagement sake may be busy work, or even a...

source: Business 2 Community

If business networking feels similar to blind dating — a dreadful, awkward activity that you subject yourself to with the hopes of creating connections — you may be going at it with the wrong approach. Here are three easy steps to help you connect like a pro...

source: ESA

Clinton Electronics was established in 1963 and quickly became a worldwide leader in monochrome CRT monitor...

source: ESA

Recently, Vector Security donated $10,000 to the National Center for Missing & Exploited Children. Over the last 10 years, Vector Security has raised more than $50,000 for the organization.

source: ESA

Sandler Training/Second Wind Advisory Group President and CEO Rochelle Carrington has joined the speaker roster for the 2015 ESA Leadership Summit. The Summit, which will be held Feb. 8-11 at the Pointe Hilton Tapatio Cliffs Resort in Phoenix, Ariz., will feature a robust...

source: ESA

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