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How to measure your social media strategy

Measuring the ROI from social media is a widely debated topic. Marketers around the world have their most important task set out for them: What are the benefits of their marketing efforts? Then arises the next question: Can the ROI from social media be measured? The answer...

source: By Mayur Kisani
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Employee engagement is an essential part of overall digital customer experience initiatives. Yet many organizations neglect to create a clear employee engagement strategy, or view it as secondary to customer engagement strategies. The...

source: Business 2 Community

Employee engagement is not about hiring brilliant people who are uniquely talented. It is about bringing human beings together so that they magnify each other's strengths.

source: Forbes

Social media sites, such as Facebook, Twitter and Pinterest, are search engines, places to read reviews, and an extension of a business' website. Here are three tips to help you harness the power of social media to improve your company's online presence.

source: ESA

The Louisiana Life Safety & Security Association (LLSSA) is holding the 18th Annual LLSSA Convention on Nov. 19-20 in Kenner, La. Register now and be sure to stop by the Security America Risk Retention Group booth and the ESA National Training School booth!

source: ESA

The Mississippi Alarm Association (MAA) is offering several ESA National Training School (NTS) courses through the end of the year. Click here to register for upcoming classes.

source: ESA

The California Alarm Association (CAA) Winter Convention will be held on Dec. 10-13 at the Wyndham Parc 55 in San Francisco, Calif. Registration is now open for exhibitors and dealers. Learn more by visiting www.CAAonline.org.

source: ESA

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