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The 4 C's of effectively marketing to moms

Mothers give back so much to their communities and families every day. Businesses of all kinds should also take a timeout to re-evaluate how they're giving back to moms. After all, women make 85 percent of purchasing decisions in households, and there's a good chance some...

source: By Emma Fitzpatrick
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Following an increasingly fierce fight against added sugars and cholesterol (the latter fight being whole eggs, plural), the U.S. Departments of Agriculture (USDA) and Health and Human Services (HHS) have proposed...

source: Medical Daily

The Natural Products Association (NPA) is now accepting nominations for the 22nd Annual NPA Awards, the premier honors for the natural products industry. The NPA Awards salute industry pioneers and leaders for their accomplishments in...

source: Natural Products Association

The Food and Drug Administration (FDA) needs to do more to ensure that its foreign offices are keeping food imported to the U.S. safe, says a report released by the Government Accountability Office (GAO). In 2010, GAO studied FDA’s...

source: Food Safety News

Supplements of alpha-lipoic acid, with or without EPA omega-3, may help promote weight loss in obese and overweight women on a reduced calorie diet, says a new study from Spain.


A recent survey of more than 10,000 people who use dietary supplements, commissioned by, showed the most popular dietary supplement to be fish oil, followed by multivitamins, CoQ10, vitamin D, B vitamins, magnesium, calcium, probiotics and vitamin C.

source: Nutraceuticals World

The fact that Maxam's products weren’t associated with a health crisis may partially explain the years of negotiations between FDA and the company. FDA is more likely to move in court without first issuing a warning letter...

source: Natural Products INSIDER


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