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The 4 C's of effectively marketing to moms

Mothers give back so much to their communities and families every day. Businesses of all kinds should also take a timeout to re-evaluate how they're giving back to moms. After all, women make 85 percent of purchasing decisions in households, and there's a good chance some...

source: By Emma Fitzpatrick
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You finished what you think is the hard part of establishing yourself in the startup community: you launched your company. Now, you believe you're ready to write "entrepreneur" on forms that ask for your occupation. But before you call it a day, consider your next step....

source: Entrepreneur

Açai berries are said to prevent premature aging and wrinkles. Turmeric has anti-inflammatory benefits due to a high concentration of the antioxidant curcumin. Mushrooms are utilized in various formulations to help heal wounds....

source: Happi

Given the current amount of negative media scrutiny regarding the dietary supplement industry, the Natural Products Association (NPA) anticipates that Sen. Richard Durbin, D-Ill., will soon reintroduce the Dietary Supplement...

source: Natural Products Association

The Food and Drug Administration (FDA) recently held a two-day meeting regarding regulations surrounding homeopathic products. Critics of these products are arguing for more stringent and unnecessary provisions that would affect consumer access to a wide range of homeopathic...

source: Natural Products Association

The Natural Products Association (NPA) has announced its partnership with UL and the NPA GMP Certification program. So how does that change your GMP audit process? This exclusive webinar, Making the Grade: Preparing for GMP Certification Audit on May 28, will give you an...

source: Natural Products Association

New York State Attorney General Eric Schneiderman and Daniel Fabricant, Ph.D., CEO of The Natural Products Association today issued the following joint statement.

source: Natural Products Association

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