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3 consumer-centric trends your business needs to know

Now that the New Year's bell has stopped ringing, predicted trends for 2015 are stepping forward to steal the spotlight. While your business is penning this year's goals, be sure you're moving in the right direction. In order to increase sales, customer acquisition...

source: By Emma Fitzpatrick
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In an effort to enhance the overall content of NPTA Paper Merchant Weekly, we'd like to include peer-written articles in future editions. As a member of NPTA, your knowledge of the industry lends itself to unprecedented expertise. And we're hoping you'll share this expertise...

source: MultiBriefs

Mobility is a hot topic these days. Regardless of industry or profession, a mobile application or ecosystem is in development to serve it. The supply chain is no different. In fact, given its very manual and distributed nature, the supply...

source: SupplyChainBrain

People in your organization are excellent. They know their jobs inside and out. Some are even experts who run teams that are truly benchmark. Turns out, that’s a big problem. It’s a problem if you don’t have a system in place where people and teams can...

source: Xerox Blogs

Heidi Tolliver-Walker writes: I love print, but frankly, most direct mail is uninspiring. That’s why I was excited to see four really interesting direct mail pieces land in my mailbox this week. The first was mailed in a white paper bag closed with clear tabs to hold...

source: The Digital Nirvana

The paradigm for customer communications management has changed throughout the years, shifting from transactional mainframe printing to the enablement of personalized and targeted communications, from cost-based to profit-enabling...

source: InfoTrends

Peter Schaefer writes: Sometimes it’s helpful to be shocked. I was speaking just the other day with a consolidator — a dealmaker within our industry who has done a number of significant acquisitions and who knows the territory as well as anyone. When I remarked...

source: Printing Impressions

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