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Home   Membership   Industry Events   Community Groups   2009-2010 Industry Study   About PAII Oct. 18, 2011
Avoiding disaster: The 2012 hotel marketing checklist you need right now
Tnooz    Share    Share on FacebookTwitterShare on LinkedinE-mail article
It might not be the end of the world, as some would have us fear, but not having marketing and budget targets set now for 2012 comes pretty close in the cut throat world of hotels. More

New Dickens & Hawthorne Cucumber & Acai Collection.
Dickens & Hawthorne, a long established boutique toiletry brand from Australia now has a new Cucumber & Acai Collection developed and formulated for the hospitality industry by Essential Amenities, Inc. All of the new Collection’s liquids and exfoliating soaps are enriched with soothing cucumber and natural acai berry antioxidants to provide a pleasurable and healthy cleansing experience for your guests. Invigorating tea tree oil, a natural ingredient from Australia, is also included in all of the hotel personal care items. Formulated and packaged with the environment in mind.  more

Business travelers return to luxury hotels
USA Today via ABC News    Share    Share on FacebookTwitterShare on LinkedinE-mail article
When frequent business traveler Jeff Rosenthal left behind a shirt and an important document at the Ritz-Carlton in Singapore in May, the advantage of staying at a luxury hotel hit home. Unaware anything was missing, Rosenthal was in a Singapore airport lounge when the hotel called about an hour before his flight to Bangkok. More

Facebook user engagement up 31 percent, 'Like' feature is key driver
The Next Web    Share    Share on FacebookTwitterShare on LinkedinE-mail
While Facebook's new user sign-up rate may have slowed, the user engagement on the world's largest social networking site continues to grow strongly. A whitepaper report from Efficient Frontier concludes that Facebook's user engagement has increased by an impressive 31 percent over the last year, outgrowing the 24 percent average increase impressions per post during the same period, as All Facebook reports. More

You've got insurance. But are you covered?

As an innkeeper, it is important to know that a homeowner's insurance policy may not adequately insure your business. Call 1-800-899-0000 to get a quote or click here for more information.

Gogo ties with corporate travel firm GetThere
techrockies    Share    Share on FacebookTwitterShare on LinkedinE-mail article
In-flight connectivity provider Gogo, which has operations in both Broomfield, Colo., and Itasca, Ill., has inked a deal with business travel firm GetThere, GetThere said recently. More

Hotel lawyer in Dallas listening to the special servicers
Hotel Law Blog    Share    Share on FacebookTwitterShare on LinkedinE-mail article
For 11 years now, Steve Van and his team at Prism Hotels have held what is probably the best lender conference in the country. Attendance is by invitation only. The one-day program is attended by industry leaders and about 100 of the who's who of the hotel lending world. If you are a special servicer, you want to be at this meeting. More

Find a Bed and Breakfast Inn Online bed and breakfast directory search will allow you to find the ideal bed and breakfast inn, whether you are looking by location, amenities or specials.

20 ways to get reviews from customers
Econsultancy    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Instead you need to give them a reason to write about you. Once you look at reviews in this way it'll become easier to identify opportunities. This post highlights how to do this with customers. More

Why Facebook fans are useless
iMedia Connection    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The marketing community has an infatuation with fans — that is, the kind of fan that simply clicks a button on Facebook. Some now believe the bloom is off the rose. I concur. Roughly 70 percent of Facebook users say that they do not want to be advertised to by businesses that they are fans of. More

Save Time and Money!

RezOvation saves you time and money with our all-in-one software solution. Call 1-866-565-1800 to hear our current specials or CLICK HERE to learn more.

Ranking the major airlines for business travel via MSNBC    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Each year, Business Travel News publishes its Annual Airline Survey, ranking the five largest domestic airlines in the U.S. The results are based on a poll of 406 travel managers and buyers who spend more than $500,000 a year on flights booked in the U.S. BTN gathers data across 10 categories, including price value, flexibility in negotiation of prices, complaint resolution and customer service. More

'Location' — The key to new age marketing
BuzzAlive    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Do you ever step out of your house or workplace with a pre-determined objective to buy a particular product from a particular store? Unless you are someone who is looking to buy an essential item from a store you visit regularly, shopping is an experience that transforms everyone into explorers out in the open seas, driven by curiosity and a positive enthusiasm to discover new "places" and "things." More

4 ways to protect the reputation of your small business online
Mashable    Share    Share on FacebookTwitterShare on LinkedinE-mail article
By now, most small business owners understand the important role the Internet can play in helping to raise and drive interest and demand for their products and services. With all the innovative online technologies out there, it’s easy to feel tempted to rush into things. Please, for the love of your business, slow down. More

Tax Tips: When giving cash to friends and family, caution is advised
The Capital    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The odds are good that most of us will one day be approached by a close friend or relative in need of a cash fix. But, if you're thinking about doling out money to anyone, you need to first decide if it would be better for you to make an outright gift or make a loan with the expectation of repayment. More

Better Way to Stay Campaign

Apple pie cake    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Gauravi Prabhu writes, "Apple pie is classic dessert that almost everybody loves, and cake is always a crowd pleaser. So, I thought to myself, why not combine these two amazing things? Thus, apple pie cake was born. This cake is light and contains minimal sugar, making it a relatively healthy dessert. It is extremely moist and perfect for summer days." More

PAII Corner

Nominate a Champion in the Industry
PAII    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Who do you think has made a significant impact on the B&B industry in your area or industry-wide? PAII is announcing the 2012 Champion Award. This award is bestowed upon individuals or entities who have won a significant victory for innkeepers and innkeeping while working on behalf of a group of innkeepers either locally, regionally, nationally or internationally. Examples would be legislative or regulatory successes, the creation of an indispensable benefit for members or a public relations breakthrough that elevates the role of the innkeeper or profile of our industry. Nominations are submitted by PAII members to the PAII Board of Directors in the fall prior to the PAII annual conference. The Board of Directors may choose as many recipients as they feel deserve the award. Click here to make your nomination:

Sign up for B&Bs for Vets today
PAII    Share    Share on FacebookTwitterShare on LinkedinE-mail article

Have you signed up for the B&Bs for Vets program yet? If not, simply go to and click on FOR INNKEEPERS. There you'll need to register your inn for this and future Better Way to Stay promotions, then post your participation. We plan to send information out to the media soon announcing the program, and we want to be sure your inn or B&B is included. To participate, simply offer one or more free nights to veterans on 11-10-11. Thank you to all those participating!

WORDS of 100™ available online
PAII    Share    Share on FacebookTwitterShare on LinkedinE-mail article
A comprehensive e-book has just been released entitled, In the WORDS of 100™ ... A unique glimpse into the real world of 100 Bed & Breakfast Owners/Innkeepers. This WORDS of 100™ book is packed with Insights, Ideas and Inspiration that will connect current and aspiring B&B Owners/Innkeepers from across the country in a very unique way. The book is available for purchase at for only $24.95 and it downloads immediately.

PAII Lunchtime Learning Webinar:
How to Make a Google Map for Your Website & Use it as a Guest Concierge

PAII    Share    Share on FacebookTwitterShare on LinkedinE-mail article
In this informative seminar you will receive step by step instruction for building a custom Google Map and create your own concierge service while using it. This map includes not just your own inn's location, but also interesting "things to do" and "places to go" in the area. Join us Oct. 25 at 2 p.m. Eastern. Cost is free to PAII Platinum and Gold Members, $49 to Silver Members and $69 to non-members.
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