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Winnebago chairman retires to live 'RV lifestyle' Des Moines Register Share    
Winnebago Industries chairman Bob Olson, who retires Feb. 24, says he plans to travel with his wife in their Winnebago Journey motorhome and "experience the RV lifestyle we have promoted the last 43 years." Randy Potts, 53, will add the role of chairman to his responsibilities as CEO and president. More
News team heads to Super Bowl in RV from Byerly RV Center KSDK-TV Share
 St. Louis TV station KSDK is packing up and heading to the Super Bowl in style thanks to Byerly RV Center in Eureka, MO. The station plans reports on roadside attractions along the way from reporter Heidi Glaus.
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Online RV Technician Certification Preparation Course available RV Learning Center Share
It's an ideal time to prepare technicians for certification using the RV Technician Certification Preparation Course. The course uses written material, illustrations, audio and video. Sections covered include propane, electrical, plumbing, generators, brakes and more. More
Dealers signing up for 2012 Go RVing Leads-Plus Program RVDA/Go RVing Share
Go RVing launches its "Away" campaign this year with new national television advertising and promotional partnerships with leading cable networks. Dealers are signing up now for the optional Leads-Plus program, which provides access to consumer prospects 24/7. More
Trouble Shooter Clinic set for Feb. 27-March 1 in South Bend, IN RVDA Share
The Trouble Shooter course covers basic knowledge of propane, electrical, plumbing, PDI, preventative maintenance and more. New tracks for certified techs cover chassis, power sources and appliances. More
How to build recognition for your brand The Wall Street Journal Share
In advertising, frequency refers to the number of times a consumer must see or hear a product's ad before he purchases it. The concept applies to all industries and products—you're much more likely to buy something if it's familiar. Consumers are hard-wired to mistrust anything new but, when exposed to something repeatedly, will start to trust that it's a product or service worthy of their hard-earned cash. More
Small business myths exposed! SCORE Small Business Blog Share
Among the myths small business owners believe about how to run their companies is that the customer is always right. Operating a business at the whim of the customer will never lead to a profitable company. More |
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