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UX specialists are hot commodities
Computerworld
Developers with user interface and user experience expertise are hot these days, according to Shane Bernstein, managing director of QConnects, a Culver City, Calif.-based digital recruitment firm. And this is a fairly recent development, he says. From 2010 to 2011, QConnects saw a 25 percent increase in the number of requests for UX designers; from 2011 to 2012, the increase was 70 percent. Salaries are going up as well.
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Emerging technologies are creating new ethical challenges for UX designers
GigaOM
New technologies have always produced unintended consequences. But user experience designers and engineers face a number of new ethical challenges today with the rise of technology and our interaction and dependence on it.
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What's new in NetBeans 7.3: HTML5
SitePoint
Historically, HTML editors have been fairly awful. Many IDEs forced you to create dumb projects, insisted on particular doctypes, or favored deprecated tags. Fortunately, the situation has improved and NetBeans 7.3 has been released with full support for HTML5, CSS, and JavaScript. The cross-platform IDE now includes an HTML project wizard which allows you to select popular boilerplate templates and JavaScript frameworks.
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NEWS FROM STC


STC certification commission using PEARS
STC
What is PEARS? Certification applicants are finding out about the Performance Exam Automated Rating System (PEARS). We're using the PEARS website to simplify the process of collecting, evaluating, and scoring certification materials. For details, see the STCcert.org blog.
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  Adobe® Technical Communication Suite 4

The future of technical communication is here! Create XML/DITA content natively with Adobe FrameMaker® 11. Publish virtually anywhere using Adobe RoboHelp® 10. Deliver engaging, interactive content with graphics, demos, and more using Adobe Illustrator® CS6, Adobe Captivate® 6, and Adobe Presenter 8. Rapidly collaborate with review-capable PDF documents.
 


STC election is underway
STC
The 2013 STC election started Monday, 11 March, and continues until Friday, 22 March. If you're an STC member who renewed by 28 February, you should have received an email Monday with your username and password. If you did not, please email stc_election@stc.org with your member ID and your information will be provided. Make sure your voice is heard and vote in this year's election.
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Early Bird rate for STC Summit ends Friday
STC
There are only a few more days to register for the STC Summit and get the Early Bird rate. The 2013 Summit takes place from 5-8 May in Atlanta, Georgia, and is the place to be for technical communicators as STC celebrates its 60th year! Early Bird pricing of $950 for members ($1,225 for nonmembers) is only in effect through 15 March; that's still $100 less than the regular Advance rate. The year 2013 is STC's diamond anniversary, and the Summit will be a great way to celebrate. Join keynote speaker David Pogue and your colleagues from around the world for education, networking, and a celebration of all things tech comm. Make sure you're at the best tech comm event of 2013 at the best rate possible!
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Go for the gold with STC's Gold membership
STC
If you haven't renewed your STC membership yet, there's still time — and still time to get our best package! Get a great deal for career advancement with our Gold Education membership level. This package includes five free webinars and half off a certificate course, providing top-notch education for a fraction of the regular price. It also includes a free chapter and SIG, in addition to everything else your STC membership brings you. Get the networking you need and top-notch education to help advance your career. You won't be able to renew at this level after 31 March, though, so hurry before it's gone!
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STC schedules 3 certificate courses, including 1 in April
STC
The next sessions of three popular certificate courses have been scheduled! Coming up in April is Writing Effective User Documentation; July brings Topic-Based Authoring; and in October, explore the Undiscovered Country: Master Writer. These multi-week courses provide advanced learning to help you bring your career to the next level. And save the date for STC's Business Ownership, Freelancing, and Consulting Virtual Conference, Noon-2:00 PM EDT (GMT-4) on 2-4 April!
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Ditch lorem ipsum for BLOKK: The perfect font for quick mock-ups and wireframing (The Next Web)
Not all responsive Web design is created equal (Business 2 Community)
Upcoming STC live Web seminars (STC)
New Groundwork Web dev framework shows promise (InfoWorld)
20 essential iPhone/iPad apps for Web developers (Design Festival)

Don't be left behind. Click here to see what else you missed.


IN THE NEWS


The MVC pattern and PHP
PHP Master
The Model-View-Control pattern, originally formulated in the late 1970s, is a software architecture pattern built on the basis of keeping the presentation of data separate from the methods that interact with the data. In theory, a well-developed MVC system should allow a front-end developer and a back-end developer to work on the same system without interfering, sharing, or editing files either party is working on.
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6 mobile design pitfalls that ruin the user experience
Akihabara News
Having a mobile-optimized website is a must today — visitors will simply bounce upon landing on a site that looks wonky from their smartphones. There are a few major design musts and a few mishaps to be avoided at all costs when it comes to mobile design. Follow a few basic rules, and you can avoid messy mistakes that make your mobile site difficult to use. Here’s a look at a few design pitfalls that ruin the user experience.
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SHOWCASE
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You strive for the clearest copy possible – new white paper shows how

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Simplify responsive design with ZURB's 'Foundation' Web toolkit
Wired.com
ZURB has released a major new version of its popular Foundation framework, a Web development toolkit for quickly building responsive websites. The new Foundation v4 is a ground-up re-write that sees ZURB taking a mobile-first approach. Foundation offers a set of HTML and CSS building blocks you can use to quickly develop basic site structure and design — layouts, typography, forms and other common design elements are all available.
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MEAP can help or hinder mobile app development
SearchCloudApplications.com
With both consumer-facing and internal mobile applications becoming ubiquitous, mobile application development has become a hot topic for enterprises. Entering that conversation is a slew of vendors with products that are designed to make mobile development easier. These offerings range from the basic Backend as a Service, to the more complex mobile development application platforms, and each offers features that can speed development or constrain developers, depending on who's asking.
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Great Web design for mobile devices
The Huffington Post
Responsive Web design is a design approach that aims to provide an optimal and consistent viewing experience across a wide range of devices (from desktop to laptops to tablets to smart phones). The idea is that you need one build, one content strategy, and one way to deliver an experience to users. But the needs of users on mobile devices are very different from that on larger screens. There are three reasons for developing specific strategies for mobile devices.
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Content-social strategy — Make sure you bring snow to the snowball fight
Business 2 Community
Content and social are such intertwined disciplines that anyone keen to market themselves with one should always be thinking about how their efforts can be supported with the other. Social profiles benefit from having content to share. Content gets in front of more eyeballs if it is socially shared. What is surprising is how many brands will craft an entire content strategy without pondering how this will go down in the social world, while other companies decide they want to make a splash in social media but do not have any brilliant content to post.
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3 film techniques that make your still images stunning
Design Festival
Movies have obvious parallels to photography, and image professionals could learn a thing or two from what appears on the big screen. Careful study of your favorite films can yield surprising results for those who aspire to hone their photography prowess. Breaking down specific scenes that tickle your fancy and even grabbing still frames is great practice when trying to see what makes a film have great cinematography.
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TechComm Today

Copyright 2013, Society for Technical Communication (STC). STC advances the theory and practice of technical communication. For more information about STC, visit www.stc.org.

Kevin Cuddihy, STC Media Manager, +1 (703) 522-4114

Colby Horton, MultiBriefs Vice President of Publishing, +1 (469) 420-2601
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Jason Zimmerman, MultiBriefs Content Editor, +1 (469) 420-2686   
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