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What the 2012 Pulse report means for your association
XYZ University
The 2012 Pulse report by Greenfield Services Inc. is out; it's a sort of crystal ball for associations. What does the report show and what does it mean for your association? Well, things are changing: The economy, technology, social media tools and paradigms for using them, and generation shifts. Your members and stakeholders have new expectations, but your associations aren’t changing fast enough to keep up.
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Engage or die: The fate of nonprofits and associations
Pantheon
Could trade associations, trade unions and other membership organizations be going the way of the newspaper — a dying model struggling to keep pace with its customers/members? Several signs indicate the old model of membership no longer works. Those working in professions or on behalf of causes no longer join associations out of obligation or a need to belong. But that doesn't mean they aren't interested in their field or cause. They are constantly seeking information and networks in multiple places. Today and in the future, associations must have a value proposition that recruits and retains members with the latest news and information and a customized set of benefits.
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CEO Recommended
Brought to you by the Fort Worth CVB
What's on your association board's agenda?
SCD Group    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Board meetings can be effective and productive; they can also be boring and result in next to nothing. Board time is a non-renewable resource, so don't waste it. Here are eight elements to help make meetings meaningful for your association. More


Embracing free membership
ASAE
Some might call it free membership — and they'd be right. But Erin Fuller calls her stroke of brilliance "radical inclusiveness," and it's helping The Alliance for Women in Media thrive.
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  Tanglewood Resort and Conference Center

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Using member-get-a-member programs to generate more loyal members
Membership Marketing Blog
As long as there have been membership organizations, there probably have been member-get-a-member programs. It makes a lot of sense. Your members are likely to be in contact with others who share the same interests and needs as they do. So how can membership organizations harness the power of referrals?
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How poor leaders become good leaders
Harvard Business Review Blog Network
A recent research project found that bad leaders could become better leaders by significantly improving their ability to executive nine particular leadership skills. This article discusses those virtues.
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PRODUCT SHOWCASE
  Amarillo Meetings are Well Done!
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Will social media kill membership associations? (XYZ University)
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Don't be left behind. Click here to see what else you missed.




Can moving to the cloud impact member engagement?
Wild Apricot
Keeping members engaged involves ensuring you have fresh or up-to-date content on your website to keep them coming back. It's also about keeping the membership connected. And it seems that moving to the cloud may help with both of these challenges.
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Associations' board diversity challenge
Associations Now
In an ASAE benchmarking study, 77 percent of boards reported having no voting members under the age of 30; 39 percent had no board members of ethnic or minority groups; 7 percent had no female members. The research also shows that only 19 percent of associations have a written diversity policy for board members, and that the lack of ethnic diversity is more pronounced at smaller organizations and trade associations. But if we know anything about diversity, we know that numbers aren’t everything.
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Association News Briefings
Colby Horton, Vice President of Publishing, 469.420.2601
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Shawn Smajstrla, Senior Business Editor, 469.420.2605   
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