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4 ways to make your association more appealing to the solopreneur
According to a recent study by consulting firm MBO Partners, there are now 17.9 million full-time, independent workers. The number of freelancers has risen 12.5 percent in just three years. This flourishing independent movement is not the desperate reaction of people who can’t find work, but a new approach to employment and an open embrace of freedom. What is your association doing to recruit these lone wolves?
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10 questions you want to hear board members ask
By Robert C. Harris
Convening a board meeting can be costly. The board is convened for the purpose of governance, but meetings often deteriorate into administrative discussions and committee work. Few directors come with governance experience. While they do their best, some find it easier to dwell on tactics, history and personal business, rather than being visionary leaders. To avoid wasting money, directors should be educated and encouraged to ask the right questions.
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CEO Recommended
Brought to you by the Fort Worth CVB
Get ahead of a CEO transition crisis
Associations Now
Association CEOs tend to stick around longer than their corporate cousins. A steady hand at the wheel isn’t a bad thing — better that than revolving-door leadership at troubled corporations. But long-tenured CEOs speak to one issue that can often use more care and attention at associations: A plan for what to do when the CEO departs.

Editor’s note: TSAE is rolling out a new Executive Director Search service to help associations find and successfully onboard a new CEO. For information email Beth Brooks.
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  Aren't You Meeting in Amarillo?
Amarillo has the space for your “mane” event, including over 400,000 square feet at the Amarillo Civic Center Complex, combined with over 6000 lodging rooms. Add some great grazing places and our stable staff, and you have a site that makes horse sense!

12 signs your company has an enviable workplace culture
Fast Company
There is nothing worse than working in an organization that has a bad culture. It doesn’t matter how much money you make or how many weeks of vacation you are given; when you work in a toxic environment, you still come home tense and stressed at the end of each day. And that isn’t worth it. On the other hand, there is nothing better than working at an organization with a great culture. You wake up every day looking forward to getting back to work on the mission with people you enjoy being around. Here are 12 signs that a great culture exists in your organization or company.
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Earning non-dues revenue: Make the effort to do it right
Association Adviser
There are two universal truths about non-dues revenue: associations love it, and can always use more. According to the Naylor sales team, however, there are several more non-dues revenue truths associations should know to maximize their non-dues revenue earning potential.
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Is your event's success tied to your industry's performance?
If you run a trade association event or series of events, there’s a good chance that a portion of your event success is dependent on the success of your industry. If public companies are doing well and start-ups are introducing new ideas and technologies that have the markets excited, that optimism and high-flying attitude can carry over to your event. This momentum can manifest itself in increased registrations, sponsorships and new exhibitors. This effect can of course be a double-edged sword: Despite executing a flawless event with top-notch content, you may have a down year if your industry’s macroeconomics aren’t so hot.
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When member community is your core business
The Demand Perspective
When for-profits adopt and make successful the age-old membership models of associations, they turn them on their heads, converting them into dynamic communities whose strategies and architectures create more value for members than they could achieve on their own. In other words, the greatest source of value is the community itself and not the products or benefits. And this is the difference between a "community" that is an add-on to your regular dues-for-service model and the business of community, in which access to the community is the essence of your membership.
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  Rediscover La Cantera Hill Country Resort

The best place to meet in San Antonio is even better. Remarkable things are happening at La Cantera as it undergoes a multi-million dollar transformation. The 115,000 sq ft of exceptional event space, 498 well-appointed rooms, championship golf and a destination spa will set a new standard for hill country meetings.

The Value Ramp and 3 stages of association evolution
Celisa Steele writes, “I attended a presentation and discussion led by Seth Kahan — the thoughtful and intelligent guy behind The talk was entitled “Surviving and Thriving in the Age of Business Disruption,” and while there was a lot to think about in what Seth said, I found his three stages of the evolution of associations particularly interesting.”
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Missed last week's issue? See which articles your colleagues read most.

    Do our association's members feel taken care of? (Smooth the Path)
Are you the 'up periscope' for your nonprofit organization? (By William D. Pawlucy)
What tacit value do you offer? (Tagoras)

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Colby Horton, Vice President of Publishing, 469.420.2601
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