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MemberClicks
We spend a lot of time talking about millennials - and for good reason. In early 2015, Millennials surpassed Gen X as the largest share of the American workforce. But believe it or not, it’s time to start thinking about a new generation - Generation Z. Gen Z is the segment of the population that was born after the Millennials, in the mid-to-late 90s through the 2010s. So as an association professional, why should you care? You’re just trying to keep up with Millennials! Well, consider this: In five years, Gen Z will constitute a fifth of the workforce.
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Folio
“More” and “better” often go hand-in-hand when the subject is excelling. But when trying to stay within budgets while meeting bottom-line goals, they can also describe two very different and opposing approaches. That’s often the case for associations that understand the value of communication, but struggle with how to fund something that sometimes lacks clear payback metrics and competes fiercely with other priorities.
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CEO Recommended
Brought to you by the Fort Worth CVB
Are you marching to your board's or your customers' pace?
The Demand Networks
Should an association’s operations, plans and responses to its customers follow the board’s pace and traditions, or those of the marketplace? Meanwhile, for-profit providers that are attuned to the market’s pace are daily taking over the business of credentialing, certifying, lobbying, informing and educating that were the bread and butter of the associations.
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By Robert C. Harris
 The board settled in for a productive meeting. The agenda listed several significant items, including the approaching legislative session, a fundraising campaign and the selection of the site for the 2018 conference. The initial 60 minutes entailed listening to a dozen committee reports (which actually took 90 minutes). Then came the first item requiring a motion — selection of the 2018 convention city and hotel.
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A round of golf at the Max A. Mandel Municipal Golf Course is always an option when meeting in Laredo! This South Texas beauty brings you right up to the edge of the country and overlooks the Rio Grande. Contact the Laredo CVB for a complimentary meeting planning toolkit.
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Successful Meetings
Education is a critical component of most associations' meetings and conventions. Unfortunately, many association education programs are failing to live up to their potential, according to association management company SmithBucklin. If your association conducts such an evaluation, and determines that its education offerings are falling short, there's an easy potential fix, according to Chris Ballman, SmithBucklin's senior director of education and learning services: shorter sessions.
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Event Manager Blog
Meetings are changing, yet speakers are still the main ingredient of every conference. In this modern age of meeting design why don’t we use things like video, art and testimonials more often? Here are 7 potentially brilliant alternatives to speakers, worth considering for your next event.
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Abila
Technology is improving the way associations function, while new generations joining the workforce are not only impacting how associations need to deliver online content, but also the speed at which you deliver it. Association staffers are being forced to venture outside of the conventional methods in which you’ve always delivered online learning, into an area now known as ”just-in-time” learning.
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