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Cool things associations are doing at meetings and events
Event Garde
In this guest blog post, Associations Now Deputy Editor Samantha Whitehorne contends, “I write about some of the innovative things that associations are doing for their meetings and conferences. While it can be stressful to come up with something new each week, it gives me a chance to spotlight association meetings, which sometimes are wrongly perceived as unable to keep up with the likes of bigger conferences such as SXSW or TED. Here are five ideas executed by associations throughout the past year that I think are the best of the best.”
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Creating change within your association
By Meagan Rockett
Associations are constantly on the lookout to create change in their industry, and also to remain relevant. Paul Smith, the executive director of the Canadian Association of Career Educators and Employers was kind enough to share his experience with his organization, the change created, and the accomplishments achieved as a result.
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CEO Recommended
Brought to you by the Fort Worth CVB
What the CEO of 2040 will look like
Fast Company
With women comprising 60 percent of U.S. college students and 40 percent of MBA students, women will represent around 30 percent of the top 2,500 CEOs around the world in a quarter century, according to a recent report by Strategy&. While the report admits it's not a crystal ball, taking a look at the changing role of the CEO over the past 100 years, and the new responsibilities the next cohort of chief execs will be facing down the line helps paint a vivid picture of what to expect of the CEO of the future.
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3 things your association should never automate
MemberClicks
It’s tempting with all the responsibilities and drains on our time to automate everything we can. But if you automate in a disingenuous way, you’re liable to alienate more prospects and members and thus reduce your revenue streams.
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Chapters: Squandered opportunities
The Demand Networks
What would you think of a business that claims it is “customer-centric” but ignores and marginalizes its best customers: those who have been loyal the longest, spend the most money on its products, are its greatest champions and have such deep stake in its success that they volunteer their time to help it? You probably would not give this business many chances for survival in this competitive environment. But this is exactly what some associations are doing with their chapters, volunteers and members in general.
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CEOs sometimes need outside help
Harvard Business Review Blog Network
We know we want leaders who are smart, decisive, transformative, and possessed of a singular vision. But there’s an often-overlooked factor that can make the difference between success and failure: a leader’s ability to go far outside the organization — mobilizing networks of critical expertise — to get help in solving problems.
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Apples and oranges: Why counting members isn't always useful
Associations Now
If you overhaul your association’s membership model, what a “member” was before may be something totally different after. So if you’ve undertaken a major or minor change to your membership structure, how have you measured success?
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Why reputation and relationships (and networking) are vital to your career
By Maria Huntley
Successful people don't get their dream jobs because of their GPA or their resume. They get their dream jobs from the relationships they make and the reputation they have created for themselves. People hire based on recommendations from people they trust, not from faceless resumes. There is a difference between networking and relationship building and both have their place in the job searching world. Networking is when you have an opportunity to connect on a broad level with many different people. Relationship building is more focused and the intentional connecting with specific people who can help you.
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