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Navigating the choppy waters of online member engagement
MemberClicks
Online member engagement is hard. You have a website and you have a social community…but what are you supposed to do next? How do you really leverage the full potential of those platforms? Here’s a breakdown of four engagement platforms: websites, social communities, social media and emails.
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Bridging the skills gap with competency-based learning
SocialFish
According to a 2013 Talent Shortage Survey conducted by ManpowerGroup, 39 percent of U.S. employers were having a difficult time filling jobs, and the survey ranked “Skilled Trade worker” as the toughest job to fill. Colleges and universities have been unable to remedy the growing concern. Associations have a unique opportunity to address the skills-gap problem if they stop delivering courses and start delivering competencies.
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CEO Recommended
Brought to you by the Fort Worth CVB
5 strategy questions every leader should make time for
Harvard Business Review
If you can’t find time to think, it probably means you haven’t organized your firm or team very well and you're busy putting out fires all the time. If you're in charge of an organization, force yourself to have regular stretches of uninterrupted time just to think. When you do, here are five guiding questions that could help you reflect on the big picture.
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The future conference is about increasing attendees' ROI
Velvet Chainsaw
The future conference is not about the environment, the furniture, the venue, the audio visual or the technology. The future conference is about increasing the paying attendee’s ROI. The future conference is about helping the attendee transfer and apply their conference learning to their job.
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How to eliminate the obstacles in the way of your change initiatives
The Demand Perspective
From New Year’s resolutions to strategic plans and dreams for dramatic turnarounds, we are all drawn to the promise of re-making ourselves οr companies and starting over. The speed and unpredictability of the market has now rendered the continuous reinvention of an organization a necessity. So have we become more resilient? More capable of swift adaptations to market and customer needs? The ideas of “change,” “transformation,” “innovation” or “disruption have certainly entered our vocabulary, but let’s get serious! How many true organizational transformations— not just additions and product innovations—have we witnessed?
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What is wrong with my board?
By Robert C. Harris
I asked a dozen association and chamber executives, "What's wrong with your board?" and each had a story to share. The group offered frank examples of what's wrong in hopes of improving board performance. The list of their examples is categorized by leadership selection, governance structure and board behavior. The function of a board is to advance a mission, serve members and improve communities. Dysfunction detracts from success.
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Wile E. Coyote's guide to association management
Partners Preceptors
I can’t help but draw parallels between cartoons and association management. It seems that there are several lessons to be learned about how to build better associations from watching cartoons. Take Looney Tunes for example. What started out as a few short films has spawned a worldwide media franchise, spanning decades, consisting of movies, television shows, merchandising, licensing, theme parks, etc. What does this mean for associations?
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Smart ways to maximize your tradeshow investment
Event Manager Blog
Let’s face the facts – going to tradeshows every year can cost you several hundreds of thousands of dollars, and without a return on investment you have nothing to prove or show the event was a success for you and your team. So how can you ensure you’re doing everything in your power to get the best ROI from one event to the next?
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Reading the tea leaves
Abila
Key performance indicators (KPIs), serve as a quantifiable measure of an organization’s health and success. A proper set of KPIs provides the data necessary to evaluate performance and deliver a powerful management tool, creating incentives for staff and ensuring the organization remains focused on achieving its goals. Using KPIs ensures decisions are based on facts, not feelings. And, while the idea may seem obvious, very few nonprofits have systematically linked their metrics to their mission.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Use the 3 P's to ensure your new president is ready to lead (By Robert C. Harris)
Sure-fire ways to step up your organization's social media game (MemberClicks)
Continuing education, learner paths and data: Blending it all together in 5 steps (Abila)

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