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Home   About   Contact Us    Join Now Oct. 31, 2011
Association Leadership Briefings

Why innovation is hard
Eric Lanke    Share    Share on
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Innovation requires us to do something different. Something, initially, that has no support and no one has time for and which will never have any evidence that it will work. We have to step away from what we do at the day-to-day level, and we have to look and respond to the unrealized future we can't define but which we know is coming. More

Take mentoring to the next level
ASAE    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Your younger members are looking for knowledge to advance their careers, and your older members have plenty of it to share. How are associations connecting these two groups to build successful mentoring programs? More

Conferences need dynamic planning that relies on insight
Midcourse Corrections    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Your conference planning process needs a dynamic strategy that relies on insight, not call for proposals and scheduling of speakers. Most meeting professionals who devote their time to the development of detailed conference schedules are destined to eventual disappointment. Why? Because the focus is entirely on the structural framework for the meeting. Until the focus shifts to the effectiveness of the experience and moves away from the construction of the schedule, the conference will have little impact on people's lives. More

The role of online communities in member recruitment and retention
Socious    Share    Share on FacebookTwitterShare on LinkedinE-mail article
In the recent 2011 Membership Marketing Benchmarking Report, organizations who saw membership decrease over the past five years indicated that poor products and services were one of their leading challenges to membership growth. Planning, launching, and running new programs to attract and retain members can be expensive. However, an increasing number associations and other membership organizations are taking a second look at the assets that they already have — members, staff, and information. More

How the top 50 nonprofits use social media
SocialFish    Share    Share on FacebookTwitterShare on LinkedinE-mail article
This infographic from Craig Newmark and Rad Campaign analyzed the highest earning nonprofits and their use of social media. Who were the most engaging? How are people responding and interacting with them? More

Unrelated business income tax for nonprofits: The basics
Venable    Share    Share on FacebookTwitterShare on LinkedinE-mail article
A tax-exempt organization is generally exempt from federal corporate income tax on income derived from activities that are substantially related to the organization's tax-exempt purposes. However, a tax-exempt organization may be subject to a federal corporate income tax on income derived from unrelated trade or business activities. This is known as the Unrelated Business Income Tax. More

Tips for effective posts
MemberClicks    Share    Share on FacebookTwitterShare on LinkedinE-mail article
If you're involved in managing your organization's online social presence using a tool such as Facebook or a social community, you've probably asked yourself questions like: When should we post? How often? Are there certain words or content that will generate more responses? When are members engaging with our content? Splash has researched the issue and compiled these tips to help your posting efforts. More

What leaders of volunteers can do to gain executive attention
Energize Inc.    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Think about instances in which you succeeded at increasing support of volunteer involvement. If you have not been successful, analyze the actions of colleagues who have obtained more executive attention, funding, authority, etc. Here are eight approaches you can add to your practices. More

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