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The first bite: Dealing with conflicts of interest

The chairman of the board explained his perspective about directors benefiting from board service: "Because our board members are volunteers, the best way to ensure they receive payback is give them first bite at business opportunities in the association." In other words,...

source: By Robert C. Harris
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What is a leadership peer group? It’s any assembly of leaders or colleagues that regularly comes together to make decisions and drive the agenda forward. Truly effective leadership peer groups can be powerful — transformational — in shaping clarity, making...

source: Forbes

Sponsorship programs are tricky. Is pricing too low? Too high? Do sponsors see the value in each sponsorship package? What do members think of the program? And what about your association? Is your program effective at increasing non-dues...

source: Higher Logic

Every association struggles with identifying and recruiting volunteers, then putting them to work on meaningful tasks. To improve how you seek out volunteers, look at it from their perspective: what do potential volunteers want? What will encourage them to lend their skills...

source: Association Success

Negotiating is something you either love or hate. You enjoy the thrill of the hunt or you wish the “money talk” never had to happen. But while you may get used to negotiating payment, there are certain parts of the site contract negotiations that can be tricky...

source: Event Manager Blog

When marketing your association, are there any words you find yourself using over and over? What terms resonate with people? What phrases are actually effective? Well there’s a lot out there about marketing and persuasion, but here are four words you may want to consider...

source: MemberClicks

People tend to trust or at least get influenced by the thoughts of others. Member testimonials aren’t a new phenomenon; associations have used them for ages. But what has changed is what we know about how testimonials work and how to make them more effective. When...

source: MultiView


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